Brazil: Top 10 Home Renovation Instagram Influencers

As of September 2026, infloo tracks 11 Instagram creators in Brazil in the Home Renovation category. Among the 10 largest by followers, the median engagement rate is 0.15% (middle half: 0.08–0.63%), and the median account has 137K followers. Micro-influencers (10K–100K followers): 4 of 10; over 1M followers: 4. Highest engagement: @lu.s.cas (4.57%), @brazicraciunnet (1.72%), @pininfarina_arch_design (0.63%).

Creators tracked: 11
Median ER (top 10): 0.15%
Middle half of ER (top 10): 0.08–0.63%
Median followers (top 10): 137K
Data as of: September 2026

#	Instagram Account	Categories	Number of followers	Audience Engagement (ER)	User's Country	User's City	Check Fake Followers
1	1 8krawstore @8_kraw Followers: 4,861,010 • ER: 0.1% Business Home Renovation Architecture Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Business Home Renovation Architecture Real Estate Furniture Stores Smart Home	Followers 4,861,010	ER 0.1%	Country	City	Check Fake Followers Get contacts
2	2 Vestcasa @vestcasa_oficial Followers: 3,578,300 • ER: 0% Workwear Home Renovation Home Decor Furniture Stores Smart Home Sewing Check Fake Followers Get contacts	Workwear Home Renovation Home Decor Furniture Stores Smart Home Sewing	Followers 3,578,300	ER 0%	Country	City	Check Fake Followers Get contacts
3	3 Decor Colors @decorcolors.oficial Followers: 2,897,063 • ER: 0.02% Home Renovation Architecture Home Decor Real Estate Furniture Stores Art & Design Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Art & Design	Followers 2,897,063	ER 0.02%	Country	City	Check Fake Followers Get contacts
4	4 Lucas Rocha @lu.s.cas Followers: 1,891,090 • ER: 4.57% Rio de Janeiro Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 1,891,090	ER 4.57%	Country	City Rio de Janeiro	Check Fake Followers Get contacts
5	5 BRAZFABRIL @brazfabril Followers: 187,007 • ER: 0.15% Home Renovation Architecture Furniture Stores Sewing Vintage Fashion Vintage & Antique Check Fake Followers Get contacts	Home Renovation Architecture Furniture Stores Sewing Vintage Fashion Vintage & Antique	Followers 187,007	ER 0.15%	Country	City	Check Fake Followers Get contacts
6	6 Anali - Mais Feng Shui @maisfengshui Followers: 87,407 • ER: 0.38% São Paulo Personal Development Entrepreneurship Home Renovation Real Estate Smart Home Math & Engineerin... Check Fake Followers Get contacts	Personal Development Entrepreneurship Home Renovation Real Estate Smart Home Math & Engineerin...	Followers 87,407	ER 0.38%	Country	City São Paulo	Check Fake Followers Get contacts
7	7 Pininfarina Architecture & Product Design @pininfarina_arch_design Followers: 82,468 • ER: 0.63% Cambiano Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 82,468	ER 0.63%	Country	City Cambiano	Check Fake Followers Get contacts
8	8 RAFA DECORA \| Decor e móveis soltos @rafadecoraa Followers: 65,379 • ER: 0.08% Palotina Home Renovation Architecture Home Decor Furniture Stores Smart Home Handmade & DIY Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Furniture Stores Smart Home Handmade & DIY	Followers 65,379	ER 0.08%	Country	City Palotina	Check Fake Followers Get contacts
9	9 Loja Casa Lar 🏠 TOBIAS BARRETO-SE @casa_laar Followers: 16,322 • ER: 0.05% Home Renovation Architecture Home Decor Furniture Stores Smart Home Sewing Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Furniture Stores Smart Home Sewing	Followers 16,322	ER 0.05%	Country	City	Check Fake Followers Get contacts
10	10 Brazi Craciun . net @brazicraciunnet Followers: 2,522 • ER: 1.72% Home Renovation Handmade & DIY Sewing Crafts Knitting Vintage & Antique Check Fake Followers Get contacts	Home Renovation Handmade & DIY Sewing Crafts Knitting Vintage & Antique	Followers 2,522	ER 1.72%	Country	City	Check Fake Followers Get contacts

See the TikTok top Average Instagram engagement rate in Brazil Check any Instagram creator for fake followers — free How we build the rankings and measure creators

Frequently asked questions

Who are the top Home Renovation Instagram influencers in Brazil?

By followers: @8_kraw (4.9M), @vestcasa_oficial (3.6M), @decorcolors.oficial (2.9M). By engagement rate: @lu.s.cas (4.57%), @brazicraciunnet (1.72%), @pininfarina_arch_design (0.63%). Data: infloo, September 2026.

What is a typical engagement rate for Home Renovation influencers in Brazil?

The median is 0.15%; half of the 10 largest creators by followers fall between 0.08% and 0.63%. Data: infloo, September 2026.

How many Home Renovation Instagram influencers does infloo track in Brazil?

11 as of September 2026. The ranking shows 10 of them, sorted by followers.

Our blog

Discover new things about Marketing, Trends and another priceless information

How Do You Find and Vet Instagram Influencers in Brazil? A Stage-by-Stage Guide

Brazil's 50 largest Instagram accounts median 0.29% engagement—11th of 14 countries sampled. Platform choice is the largest lever: Brazil's biggest TikTok accounts median 8.98%, roughly 31x higher. Here's how to build a shortlist that survives review.

Which Influencer Discovery Plan Does Your Agency Need? 11 Questions About Limits, Exports and Cost

Five tiers meter four separate counters—searches, profile views, exports and data updates—at different ceilings. The plan that fits your agency is decided by whichever counter your workflow burns fastest, not by the feature list.

Engagement Rate, Views per Follower or Follower Count — Which Metric Should You Screen Influencers On?

Each of the three headline metrics answers a different question, and each breaks in a different place. Learn which one to lead with for reach buys, response-led campaigns, and multi-market comparisons.