Top 47 Instagram Influencers in Brazil

# Instagram
Account
Categories Number of
followers
Audience
Engagement (ER)
User's
Country
User's
City
Check Fake
Followers
1
Motherhood Romantic Relation... Love & Intimacy Kids Fashion Children Wear Wedding
Followers
32,864,028
ER
0.1%
Country
br
City
Osasco
2
Movies & TV Shows Entertainment TV Show Political Shows Romantic Relation... Political Leaders
Followers
14,582,617
ER
0%
Country
br
City
Osasco
3
Entertainment Actors or Actress Theater Dance Fashion Trends Formal Wear
Followers
13,532,758
ER
0.16%
Country
br
City
Osasco
4
Romantic Relation... Love & Intimacy Shopping & Fashio... Adult Modelling Lingerie & Intimates Fashion Trends
Followers
9,711,359
ER
0.35%
Country
br
City
Osasco
5
Movies & TV Shows Entertainment Political Shows Social Issues Politics Political Leaders
Followers
8,531,180
ER
0.09%
Country
br
City
Osasco
6
Movies & TV Shows Entertainment Political Shows Memes Funny Videos Standup
Followers
7,001,097
ER
1.42%
Country
br
City
Osasco
7
Movies & TV Shows Entertainment Political Shows Romantic Relation... Political Leaders Wedding
Followers
6,476,859
ER
0.05%
Country
br
City
Osasco
8
Love & Intimacy Adult Modelling Sex & Sexuality Lingerie & Intimates Formal Wear Beauty
Followers
5,785,769
ER
0.16%
Country
br
City
Osasco
9
Movies & TV Shows Entertainment TV Show Political Shows TV Series Funny Videos
Followers
4,510,243
ER
0.08%
Country
br
City
Osasco
10
Political Shows Social Issues Romantic Relation... Politics Political Leaders Social Organisations
Followers
3,615,175
ER
0.23%
Country
br
City
Osasco
11
Movies & TV Shows Entertainment TV Show Political Shows Funny Videos Social Clubs
Followers
3,415,950
ER
1.04%
Country
br
City
Osasco
12
Recipes Food & Beverages Food Reviews Food Desserts Kids Food
Followers
3,370,412
ER
0.24%
Country
br
City
Osasco
13
Political Shows Romantic Relation... Love & Intimacy Politics Political Leaders Wedding
Followers
3,280,299
ER
0.03%
Country
br
City
Osasco
14
Political Leaders Social Organisations Sales & Marketing Startups Business Entrepreneurship
Followers
3,276,694
ER
0.33%
Country
br
City
Osasco
15
Movies & TV Shows Entertainment TV Show Political Shows Theater Prank
Followers
3,144,554
ER
0.05%
Country
br
City
Osasco
16
Entertainment Singer Music Headphones Social Clubs Standup
Followers
2,716,569
ER
7.96%
Country
br
City
Osasco
17
Movies & TV Shows Political Shows Romantic Relation... Politics Political Leaders Funny Videos
Followers
2,477,556
ER
0.37%
Country
br
City
Osasco
18
Movies & TV Shows Entertainment TV Show Political Shows Politics Political Leaders
Followers
2,254,798
ER
0.01%
Country
br
City
Osasco
19
Political Shows Social Issues Romantic Relation... Love & Intimacy Political Leaders Wedding
Followers
2,213,163
ER
0.45%
Country
br
City
Osasco
20
Hobbies Romantic Relation... Headphones Political Leaders Social Clubs Standup
Followers
2,143,065
ER
2.92%
Country
br
City
Osasco
21
Entertainment Singer Music Music Tour Headphones Social Clubs
Followers
1,931,657
ER
0.21%
Country
br
City
Osasco
22
Romantic Relation... Love & Intimacy Sex & Sexuality Lingerie & Intimates Beauty Tutorials Beauty Tips & Hacks
Followers
1,847,407
ER
7.24%
Country
br
City
Osasco
23
Romantic Relation... Love & Intimacy Shopping & Fashio... Sex & Sexuality Lingerie & Intimates Formal Wear
Followers
1,814,591
ER
0.23%
Country
br
City
Osasco
24
Movies & TV Shows Political Shows Actors or Actress Romantic Relation... Love & Intimacy Pop Art
Followers
1,669,624
ER
1.38%
Country
br
City
Osasco
25
Movies & TV Shows Entertainment TV Show Political Shows TV Series Theater
Followers
1,617,752
ER
0.46%
Country
br
City
Osasco
26
Followers
1,576,106
ER
0.24%
Country
br
City
Osasco
27
Movies & TV Shows TV Show Political Shows Romantic Relation... Love & Intimacy Wedding
Followers
1,001,091
ER
0.35%
Country
br
City
Osasco
28
Romantic Relation... Love & Intimacy Women's Health Sex & Sexuality Health Issues Personal Development
Followers
968,278
ER
0.4%
Country
br
City
Osasco
29
Fashion Kids Fashion Adult Modelling Lingerie & Intimates Fashion Trends Formal Wear
Followers
920,884
ER
0.08%
Country
br
City
Osasco
30
Movies & TV Shows Entertainment TV Show Political Shows TV Series Funny Videos
Followers
843,997
ER
0.12%
Country
br
City
Osasco
31
Kids Education Social Organisations Career Consulting Nonprofit Organiz... Professional Asso...
Followers
772,342
ER
5.03%
Country
br
City
Osasco
32
Movies & TV Shows Political Shows Romantic Relation... Love & Intimacy Theater Wedding
Followers
760,916
ER
0.7%
Country
br
City
Osasco
33
Political Shows Romantic Relation... Love & Intimacy Sex & Sexuality Lingerie & Intimates Formal Wear
Followers
712,336
ER
0.43%
Country
br
City
Osasco
34
Motherhood Romantic Relation... Love & Intimacy Shopping & Fashio... Kids Fashion Wedding
Followers
663,940
ER
0.78%
Country
br
City
Osasco
35
Movies & TV Shows Entertainment TV Show Political Shows Political Leaders Social Clubs
Followers
640,668
ER
0.2%
Country
br
City
Osasco
36
Movies & TV Shows Entertainment Political Shows Theater Politics Wedding
Followers
595,937
ER
0.12%
Country
br
City
Osasco
37
Movies & TV Shows Entertainment Political Shows Theater Politics Wedding
Followers
586,835
ER
0.47%
Country
br
City
Osasco
38
Entertainment Singer Music Music Tour Headphones Social Clubs
Followers
505,194
ER
2.03%
Country
br
City
Osasco
39
Entertainment Singer Music Music Tour Headphones Social Clubs
Followers
405,256
ER
0.45%
Country
br
City
Osasco
40
Food & Beverages Food Desserts Cooking Restaurants & Bars Meat & Barbecue
Followers
280,483
ER
0.28%
Country
br
City
Osasco
41
Movies & TV Shows Entertainment TV Show Political Shows Singer Theater
Followers
198,953
ER
0.31%
Country
br
City
Osasco
42
Followers
73,016
ER
4.25%
Country
br
City
Osasco
43
Movies & TV Shows Political Shows Romantic Relation... Love & Intimacy Theater Wedding
Followers
59,170
ER
0.24%
Country
br
City
Osasco
44
Baby Food & Nutri... Recipes Food & Beverages Food Reviews Healthy Food Kids Food
Followers
43,172
ER
0.18%
Country
br
City
Osasco
45
Followers
26,160
ER
3.37%
Country
br
City
Osasco
46
Entertainment Lifestyle traveling personal branding event coverage youth culture
Followers
21,987
ER
0.45%
Country
br
City
Osasco
47
Followers
2,916
ER
0%
Country
br
City
Osasco

Top Instagram Influencers in Brazil

Infloo.io provides comprehensive analytics and discovery tools for 47 leading Instagram influencers in Brazil. Our platform delivers actionable insights into creator performance, engagement metrics, and audience reach across the Brazilian market.

Market Overview

Brazilian Instagram influencers in our database command impressive metrics:

  • Combined reach of approximately 155.4 million accounts
  • Average engagement rate of 0.98% across all tracked creators
  • Maximum follower count reaching 32.8 million followers

Featured Top Creators

Leading the influencer landscape are major accounts like @eliana with 32.8 million followers, and @patriciaabravael with 13.5 million followers, representing diverse content categories and audience segments. Other prominent creators include @bela_fernandesoficial, @pkllipe, and @helenganzarolli, each offering unique engagement profiles and audience demographics.

Why Choose Infloo for Influencer Discovery

Our platform enables brands and agencies to:

  • Identify the right influencers for campaign objectives
  • Access real-time engagement rate data and follower metrics
  • Analyze creator performance across Brazil's competitive market
  • Make data-driven decisions for influencer partnerships

Whether you're launching a local campaign or scaling nationally, Infloo.io's analytics platform connects you with Brazil's most effective content creators.

Frequently asked questions

Who are the top Instagram influencers in Brazil?

The largest creator is @eliana with 32.8 million followers. Other top influencers include @patriciaabravael (13.5M followers), @bela_fernandesoficial (9.7M followers), and @pkllipe (7M followers). Infloo tracks 47 total influencers across the Brazilian market.

What is the average engagement rate for Brazilian Instagram influencers?

The average engagement rate (ER) across all 47 tracked Brazilian influencers is 0.98%. Individual rates vary significantly—@pkllipe achieves 1.42% ER while larger accounts like @eliana and @sbt have lower rates of 0.1% and 0% respectively.

What is the total reach of top Brazilian influencers?

The combined reach of the 47 tracked influencers in Brazil is approximately 155.4 million accounts, representing significant market penetration across Instagram's Brazilian user base.

Which Brazilian influencer has the highest engagement rate?

@pkllipe leads with an engagement rate of 1.42%, despite having 7 million followers—demonstrating that follower count doesn't always correlate with audience interaction and engagement quality.

How many influencers are tracked in Brazil on Infloo?

Infloo.io currently tracks and analyzes 47 Instagram influencers in Brazil, providing detailed metrics including follower counts, engagement rates, and estimated reach data for each creator.

What metrics does Infloo provide for Brazilian influencers?

Infloo delivers comprehensive analytics including follower counts, engagement rates (ER), estimated reach, and performance data. Our platform updates regularly to reflect current creator metrics and audience trends across the Brazilian Instagram market.

Our blog

Discover new things about Marketing, Trends and another priceless information

More posts
How Do You Find and Vet Instagram Influencers in Brazil? A Stage-by-Stage Guide
How Do You Find and Vet Instagram Influencers in Brazil? A Stage-by-Stage Guide

Brazil's 50 largest Instagram accounts median 0.29% engagement—11th of 14 countries sampled. Platform choice is the largest lever: Brazil's biggest TikTok accounts median 8.98%, roughly 31x higher. Here's how to build a shortlist that survives review.

Read more
Which Influencer Discovery Plan Does Your Agency Need? 11 Questions About Limits, Exports and Cost
Which Influencer Discovery Plan Does Your Agency Need? 11 Questions About Limits, Exports and Cost

Five tiers meter four separate counters—searches, profile views, exports and data updates—at different ceilings. The plan that fits your agency is decided by whichever counter your workflow burns fastest, not by the feature list.

Read more
Engagement Rate, Views per Follower or Follower Count — Which Metric Should You Screen Influencers On?
Engagement Rate, Views per Follower or Follower Count — Which Metric Should You Screen Influencers On?

Each of the three headline metrics answers a different question, and each breaks in a different place. Learn which one to lead with for reach buys, response-led campaigns, and multi-market comparisons.

Read more