Brazil: Top 50 Haircare Instagram Influencers

As of September 2026, infloo tracks 120 Instagram creators in Brazil in the Haircare category. Among the 50 largest by followers, the median engagement rate is 0.78% (middle half: 0.19–1.79%), and the median account has 2.3M followers. Over 1M followers: 47 of 50. Highest engagement: @acucena (9.30%), @dudasoliz (8.29%), @jessycasanses (6.02%).

Creators tracked: 120
Median ER (top 50): 0.78%
Middle half of ER (top 50): 0.19–1.79%
Median followers (top 50): 2.3M
Data as of: September 2026

#	Instagram Account	Categories	Number of followers	Audience Engagement (ER)	User's Country	User's City	Check Fake Followers
1	1 Mari Maria @marimaria Followers: 21,872,238 • ER: 0.2% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 21,872,238	ER 0.2%	Country	City São Paulo	Check Fake Followers Get contacts
2	2 Dacre Montgomery @dacremontgomery Followers: 7,725,601 • ER: 1.79% New York City Fashion Trends Beauty Tutorials Makeup Beauty Haircare Nails Check Fake Followers Get contacts	Fashion Trends Beauty Tutorials Makeup Beauty Haircare Nails	Followers 7,725,601	ER 1.79%	Country	City New York City	Check Fake Followers Get contacts
3	3 Camila Pudim 🍮💜 @camilapudim Followers: 7,556,278 • ER: 2.02% São Paulo Memes Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Memes Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare	Followers 7,556,278	ER 2.02%	Country	City São Paulo	Check Fake Followers Get contacts
4	4 Dani Diz @daniellediz Followers: 6,803,289 • ER: 1.03% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 6,803,289	ER 1.03%	Country	City São Paulo	Check Fake Followers Get contacts
5	5 Eudora @eudora Followers: 6,721,712 • ER: 0.03% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 6,721,712	ER 0.03%	Country	City São Paulo	Check Fake Followers Get contacts
6	6 Viral Videos ✨ @virals.fyi Followers: 6,391,419 • ER: 0.04% Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Haircare Nails Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Haircare Nails	Followers 6,391,419	ER 0.04%	Country	City	Check Fake Followers Get contacts
7	7 Wepink @wepink.br Followers: 4,886,002 • ER: 0.05% Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 4,886,002	ER 0.05%	Country	City	Check Fake Followers Get contacts
8	8 Letícia Gomes @leticiafgomes Followers: 4,555,992 • ER: 0.66% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 4,555,992	ER 0.66%	Country	City São Paulo	Check Fake Followers Get contacts
9	9 Hasan Kreik @kreik.hassan Followers: 4,534,936 • ER: 0.59% Beirut Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 4,534,936	ER 0.59%	Country	City Beirut	Check Fake Followers Get contacts
10	10 Theulyn Reis @theulynreis Followers: 4,477,518 • ER: 0.81% Belém Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 4,477,518	ER 0.81%	Country	City Belém	Check Fake Followers Get contacts
11	11 Blogueirinha @blogueirinha Followers: 4,437,254 • ER: 0.94% São Paulo Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare Nails Check Fake Followers Get contacts	Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare Nails	Followers 4,437,254	ER 0.94%	Country	City São Paulo	Check Fake Followers Get contacts
12	12 Rafael Santos @rafaelsantos.z Followers: 4,354,394 • ER: 3.45% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 4,354,394	ER 3.45%	Country	City São Paulo	Check Fake Followers Get contacts
13	13 NinaSecrets @niinasecrets Followers: 3,907,055 • ER: 0.93% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 3,907,055	ER 0.93%	Country	City São Paulo	Check Fake Followers Get contacts
14	14 Ruby Rose Brasil @rubyrosebrasil Followers: 3,893,455 • ER: 0.06% Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 3,893,455	ER 0.06%	Country	City	Check Fake Followers Get contacts
15	15 Vitoria froes @viki_froes Followers: 3,673,258 • ER: 0.85% Uberaba Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 3,673,258	ER 0.85%	Country	City Uberaba	Check Fake Followers Get contacts
16	16 Vult @vult Followers: 3,666,759 • ER: 0.01% Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 3,666,759	ER 0.01%	Country	City	Check Fake Followers Get contacts
17	17 Açucena Guirra ⚜️ @acucena Followers: 3,587,697 • ER: 9.3% Salvador Romantic Relation... Love & Intimacy Beauty Tutorials Beauty Health Beauty Tips & Hacks Haircare Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Beauty Tutorials Beauty Health Beauty Tips & Hacks Haircare	Followers 3,587,697	ER 9.3%	Country	City Salvador	Check Fake Followers Get contacts
18	18 Hair Video for you every day! @hair2pearl Followers: 3,409,655 • ER: 0.07% Beauty Tutorials Beauty Tips & Hacks Hair Health Makeup Haircare Nails Check Fake Followers Get contacts	Beauty Tutorials Beauty Tips & Hacks Hair Health Makeup Haircare Nails	Followers 3,409,655	ER 0.07%	Country	City	Check Fake Followers Get contacts
19	19 Doarda @doarda Followers: 3,145,310 • ER: 4.36% São Paulo Beauty Tutorials Skincare Beauty Tips & Hacks Makeup Haircare Nails Check Fake Followers Get contacts	Beauty Tutorials Skincare Beauty Tips & Hacks Makeup Haircare Nails	Followers 3,145,310	ER 4.36%	Country	City São Paulo	Check Fake Followers Get contacts
20	20 STHE CARVALHO 💫 @sthefannycvoficial Followers: 2,968,907 • ER: 3.51% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 2,968,907	ER 3.51%	Country	City São Paulo	Check Fake Followers Get contacts
21	21 Mari Maria Makeup @marimariamakeup Followers: 2,751,878 • ER: 0.31% Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 2,751,878	ER 0.31%	Country	City	Check Fake Followers Get contacts
22	22 LÉO SILVA @studioleosilva Followers: 2,641,487 • ER: 1.82% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 2,641,487	ER 1.82%	Country	City São Paulo	Check Fake Followers Get contacts
23	23 KAROL RESENDE @karolresendee Followers: 2,439,376 • ER: 0.79% Rio de Janeiro Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 2,439,376	ER 0.79%	Country	City Rio de Janeiro	Check Fake Followers Get contacts
24	24 Edi Ribeiro ✨ @ediribeirof Followers: 2,346,181 • ER: 5.28% Fortaleza Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 2,346,181	ER 5.28%	Country	City Fortaleza	Check Fake Followers Get contacts
25	25 Edson Junior @edsonjunior1122 Followers: 2,336,014 • ER: 1.26% Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 2,336,014	ER 1.26%	Country	City	Check Fake Followers Get contacts
26	26 KikoMilanoBrasil @kikomilanobr Followers: 2,325,593 • ER: 0.05% Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 2,325,593	ER 0.05%	Country	City	Check Fake Followers Get contacts
27	27 Bruna Tavares - maquiagem e produtos de beleza @linhabrunatavares Followers: 2,296,348 • ER: 0% Lingerie & Intimates Beauty Tutorials Beauty Tips & Hacks Makeup Haircare Fragrance Check Fake Followers Get contacts	Lingerie & Intimates Beauty Tutorials Beauty Tips & Hacks Makeup Haircare Fragrance	Followers 2,296,348	ER 0%	Country	City	Check Fake Followers Get contacts
28	28 Boca Rosa @bocarosabeauty Followers: 2,166,578 • ER: 0.05% Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare	Followers 2,166,578	ER 0.05%	Country	City	Check Fake Followers Get contacts
29	29 EVELYN NODA✨ @evelyn.noda Followers: 1,939,780 • ER: 0% Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Haircare Check Fake Followers Get contacts	Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Haircare	Followers 1,939,780	ER 0%	Country	City	Check Fake Followers Get contacts
30	30 Bia França \| skincare & beauty @biaz.f Followers: 1,936,925 • ER: 1.1% Rio das Ostras Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare	Followers 1,936,925	ER 1.1%	Country	City Rio das Ostras	Check Fake Followers Get contacts
31	31 Renata Santti @renatasantti Followers: 1,746,601 • ER: 1.79% Santos Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 1,746,601	ER 1.79%	Country	City Santos	Check Fake Followers Get contacts
32	32 Adam @adammitch Followers: 1,663,872 • ER: 1.33% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 1,663,872	ER 1.33%	Country	City São Paulo	Check Fake Followers Get contacts
33	33 Janaína Taffarel @janataffarel Followers: 1,631,859 • ER: 0.45% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 1,631,859	ER 0.45%	Country	City São Paulo	Check Fake Followers Get contacts
34	34 FЯAN by Franciny Ehlke @franbyfr Followers: 1,554,927 • ER: 0.41% Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare	Followers 1,554,927	ER 0.41%	Country	City	Check Fake Followers Get contacts
35	35 Makeup Hair Glamour Tutorial @videosbeauty Followers: 1,547,329 • ER: 0.53% Los Angeles Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 1,547,329	ER 0.53%	Country	City Los Angeles	Check Fake Followers Get contacts
36	36 Hair of İstanbul \| Hair Transplant Clinic @hairofistanbul Followers: 1,482,984 • ER: 0.14% Istanbul Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 1,482,984	ER 0.14%	Country	City Istanbul	Check Fake Followers Get contacts
37	37 Jessyca Sanses @jessycasanses Followers: 1,387,172 • ER: 6.02% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 1,387,172	ER 6.02%	Country	City São Paulo	Check Fake Followers Get contacts
38	38 Priscila Lessa @prilessamakeup Followers: 1,379,934 • ER: 0.28% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 1,379,934	ER 0.28%	Country	City São Paulo	Check Fake Followers Get contacts
39	39 RUTH RATES @rutrates Followers: 1,355,131 • ER: 2.18% Planaltina Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Haircare	Followers 1,355,131	ER 2.18%	Country	City Planaltina	Check Fake Followers Get contacts
40	40 ANNA LUIZA TEIXEIRA SANTOS @annaluteixeira Followers: 1,331,458 • ER: 0.25% Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare	Followers 1,331,458	ER 0.25%	Country	City	Check Fake Followers Get contacts
41	41 Naty Meireles @natymeirelesoficial Followers: 1,289,617 • ER: 1.05% Ribeirão Preto Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 1,289,617	ER 1.05%	Country	City Ribeirão Preto	Check Fake Followers Get contacts
42	42 Mandy Candy @mandycandy Followers: 1,273,512 • ER: 0.77% Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 1,273,512	ER 0.77%	Country	City	Check Fake Followers Get contacts
43	43 Duda Soliz ☕️🌼 @dudasoliz Followers: 1,156,626 • ER: 8.29% Janaúba Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 1,156,626	ER 8.29%	Country	City Janaúba	Check Fake Followers Get contacts
44	44 Melu @melu.brasil Followers: 1,143,051 • ER: 0.1% Beauty Tutorials Skincare Beauty Health Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Skincare Beauty Health Hair Health Makeup Haircare	Followers 1,143,051	ER 0.1%	Country	City	Check Fake Followers Get contacts
45	45 MARIO HENRIQUE @mariohenriqueoficial Followers: 1,086,287 • ER: 1.2% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 1,086,287	ER 1.2%	Country	City São Paulo	Check Fake Followers Get contacts
46	46 Julia Alvarenga @kjuliak Followers: 1,075,124 • ER: 2.01% Rio de Janeiro Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare Nails Check Fake Followers Get contacts	Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare Nails	Followers 1,075,124	ER 2.01%	Country	City Rio de Janeiro	Check Fake Followers Get contacts
47	47 Joico Brasil @joicobrasil Followers: 1,044,773 • ER: 0.02% São Paulo Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Haircare Check Fake Followers Get contacts	Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Haircare	Followers 1,044,773	ER 0.02%	Country	City São Paulo	Check Fake Followers Get contacts
48	48 Rada Rodrigues @radarodrigues Followers: 907,568 • ER: 0.35% Fortaleza Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 907,568	ER 0.35%	Country	City Fortaleza	Check Fake Followers Get contacts
49	49 Márcia Macena @marciakmb Followers: 831,894 • ER: 0.74% Belo Horizonte Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare	Followers 831,894	ER 0.74%	Country	City Belo Horizonte	Check Fake Followers Get contacts
50	50 𝐏𝐢𝐧𝐤 𝐋𝐚𝐬𝐡® @pinklash_ Followers: 800,636 • ER: 0.01% São Paulo Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Haircare	Followers 800,636	ER 0.01%	Country	City São Paulo	Check Fake Followers Get contacts

See the TikTok top Average Instagram engagement rate in Brazil Check any Instagram creator for fake followers — free How we build the rankings and measure creators

Frequently asked questions

Who are the top Haircare Instagram influencers in Brazil?

By followers: @marimaria (21.9M), @dacremontgomery (7.7M), @camilapudim (7.6M). By engagement rate: @acucena (9.30%), @dudasoliz (8.29%), @jessycasanses (6.02%). Data: infloo, September 2026.

What is a typical engagement rate for Haircare influencers in Brazil?

The median is 0.78%; half of the 50 largest creators by followers fall between 0.19% and 1.79%. Data: infloo, September 2026.

How many Haircare Instagram influencers does infloo track in Brazil?

120 as of September 2026. The ranking shows 50 of them, sorted by followers.

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