Brazil: Top 50 Skincare Instagram Influencers

As of November 2026, infloo tracks 54 Instagram creators in Brazil in the Skincare category. Among the 50 largest by followers, the median engagement rate is 0.43% (middle half: 0.09–0.88%), and the median account has 239K followers. Micro-influencers (10K–100K followers): 13 of 50; over 1M followers: 14. Highest engagement: @doarda (4.36%), @aurabeauty (3.58%), @essentialbyrangel (3.55%).

Creators tracked
54
Median ER (top 50)
0.43%
Middle half of ER (top 50)
0.09–0.88%
Median followers (top 50)
239K
Data as of
November 2026
# Instagram
Account
Categories Number of
followers
Audience
Engagement (ER)
User's
Country
User's
City
Check Fake
Followers
1
Love & Intimacy Women's Health Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks
Followers
6,616,917
ER
3.22%
Country
br
City
Rio de Janeiro
2
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Beauty
Followers
4,858,988
ER
1.17%
Country
br
City
São Paulo
3
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Makeup
Followers
3,805,660
ER
0.08%
Country
br
City
Orlando
4
Beauty Tutorials Skincare Beauty Tips & Hacks Makeup Haircare Nails
Followers
3,145,310
ER
4.36%
Country
br
City
São Paulo
5
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Beauty
Followers
2,991,263
ER
0.48%
Country
br
City
São Paulo
6
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Makeup
Followers
2,220,282
ER
0.11%
Country
br
City
São Paulo
7
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare
Followers
2,166,578
ER
0.05%
Country
br
City
8
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Organic Beauty
Followers
2,056,135
ER
0.01%
Country
br
City
9
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Haircare
Followers
1,939,780
ER
—
Country
br
City
10
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare
Followers
1,936,925
ER
1.1%
Country
br
City
Rio das Ostras
11
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare
Followers
1,554,927
ER
0.41%
Country
br
City
12
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare
Followers
1,331,458
ER
0.25%
Country
br
City
13
Beauty Tutorials Skincare Beauty Health Hair Health Makeup Haircare
Followers
1,143,051
ER
0.1%
Country
br
City
14
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Haircare
Followers
1,044,773
ER
0.02%
Country
br
City
São Paulo
15
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare
Followers
831,894
ER
0.74%
Country
br
City
Belo Horizonte
16
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Eye Health
Followers
812,787
ER
0.03%
Country
br
City
17
Love & Intimacy Children Wear Women's Health Maternity Fashion Skincare Personal Development
Followers
532,516
ER
0.91%
Country
br
City
Belo Horizonte
18
Beauty Tutorials Skincare Beauty Health Hair Health Haircare Dentistry
Followers
500,788
ER
0.35%
Country
br
City
São Paulo
19
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Eye Health
Followers
466,546
ER
0.77%
Country
br
City
20
Women's Health Health Issues Skincare Beauty Health Health & Medicine Alternative Medicine
Followers
415,277
ER
0.28%
Country
br
City
São Paulo
21
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Eye Health
Followers
385,386
ER
0.32%
Country
br
City
São Paulo
22
Beauty Tutorials Skincare Beauty Health Hair Health Haircare Organic Beauty
Followers
339,295
ER
0.64%
Country
br
City
São Paulo
23
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Organic Beauty
Followers
302,053
ER
3.58%
Country
br
City
24
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare
Followers
275,627
ER
0.07%
Country
br
City
São Paulo
25
Beauty Tutorials Skincare Beauty Health Hair Health Haircare Organic Beauty
Followers
259,137
ER
0.07%
Country
br
City
São Paulo
26
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare
Followers
218,480
ER
0.03%
Country
br
City
Sorocaba
27
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare
Followers
196,490
ER
0.05%
Country
br
City
Catalão
28
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Haircare
Followers
166,929
ER
—
Country
br
City
29
Beauty Tutorials Skincare Beauty Health Hair Health Makeup Haircare
Followers
151,811
ER
1.12%
Country
br
City
30
Beauty Tutorials Skincare Beauty Health Hair Health Makeup Haircare
Followers
148,960
ER
0.8%
Country
br
City
Rio de Janeiro
31
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Haircare
Followers
144,726
ER
0.48%
Country
br
City
Brasília
32
Skincare Medical Research Eye Health Medicine Alternative Medicine Dentistry
Followers
134,501
ER
0.13%
Country
br
City
Milan
33
Women's Health Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health
Followers
127,653
ER
3.55%
Country
br
City
34
Beauty Tutorials Skincare Beauty Health Hair Health Makeup Haircare
Followers
102,312
ER
1.13%
Country
br
City
São Paulo
35
Skincare Haircare Eye Health Soap Making Nails Dentistry
Followers
87,951
ER
0.02%
Country
br
City
36
Skincare Beauty Health Beauty Tips & Hacks Hair Health Haircare Barbershops
Followers
73,212
ER
0.67%
Country
br
City
São Paulo
37
Skincare Beauty Health Smoothies Fragrance Organic Beauty Soap Making
Followers
54,571
ER
0.23%
Country
br
City
38
Beauty Tutorials Skincare Beauty Health Hair Health Makeup Haircare
Followers
44,469
ER
—
Country
br
City
39
Beauty Tutorials Skincare Beauty Health Hair Health Haircare Eye Health
Followers
40,020
ER
0.1%
Country
br
City
Chisinau
40
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Haircare
Followers
37,104
ER
0.07%
Country
br
City
41
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare
Followers
36,455
ER
0.06%
Country
br
City
São Paulo
42
Skincare Handmade & DIY Organic Beauty Soap Making Green Business Dentistry
Followers
25,658
ER
1.1%
Country
br
City
Timişoara
43
Beauty Tutorials Skincare Beauty Health Hair Health Haircare Eye Health
Followers
23,271
ER
0.1%
Country
br
City
Santos
44
Skincare Beauty Tips & Hacks Hair Health Makeup Haircare Nails
Followers
17,684
ER
0.58%
Country
br
City
São Paulo
45
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Eye Health
Followers
15,290
ER
1.25%
Country
br
City
Montes Claros
46
Beauty Tutorials Skincare Beauty Health Hair Health Makeup Haircare
Followers
12,542
ER
0.48%
Country
br
City
Chisinau
47
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Eye Health
Followers
11,111
ER
0.46%
Country
br
City
Toledo
48
Beauty Tutorials Skincare Beauty Health Hair Health Haircare Eye Health
Followers
6,261
ER
—
Country
br
City
49
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Haircare
Followers
5,732
ER
0.45%
Country
br
City
Rio Grande
50
Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Eye Health
Followers
5,306
ER
2.33%
Country
br
City
Dourados

Frequently asked questions

Who are the top Skincare Instagram influencers in Brazil?

By followers: @biaben (6.6M), @julianaleme (4.9M), @tonyabeauty (3.8M). By engagement rate: @doarda (4.36%), @aurabeauty (3.58%), @essentialbyrangel (3.55%). Data: infloo, November 2026.

What is a typical engagement rate for Skincare influencers in Brazil?

The median is 0.43%; half of the 50 largest creators by followers fall between 0.09% and 0.88%. Data: infloo, November 2026.

How many Skincare Instagram influencers does infloo track in Brazil?

54 as of November 2026. The ranking shows 50 of them, sorted by followers.

Our blog

Discover new things about Marketing, Trends and another priceless information

More posts
Top 10 Entertainment Instagram Influencers in Brazil (2026)
Top 10 Entertainment Instagram Influencers in Brazil (2026)

Brazil's biggest Entertainment accounts run from 58.5M followers down to 29M, but engagement rates span 0.10% to 0.69%—and the highest rate sits seventh by follower count. Here's how to read them against category benchmarks that matter.

Read more
How Do You Find and Vet Instagram Influencers in Brazil? A Stage-by-Stage Guide
How Do You Find and Vet Instagram Influencers in Brazil? A Stage-by-Stage Guide

Brazil's 50 largest Instagram accounts median 0.29% engagement—11th of 14 countries sampled. Platform choice is the largest lever: Brazil's biggest TikTok accounts median 8.98%, roughly 31x higher. Here's how to build a shortlist that survives review.

Read more
Top 10 Entertainment Instagram Influencers in India (2026)
Top 10 Entertainment Instagram Influencers in India (2026)

The ten largest Entertainment accounts on Instagram in India range from 78M to 45M followers, but engagement rates span from 0.07% to 4.1% with no relationship to follower rank. Only three accounts clear the 0.75% Entertainment benchmark, and category tags like Travel or Comedy identify single candidates rather than shortlists of ten.

Read more