Italy: Top 14 Smart Home Instagram Influencers
As of November 2026, infloo tracks 14 Instagram creators in Italy in the Smart Home category. Their median engagement rate is 0.27% (middle half: 0.13–0.56%), and the median account has 103K followers. Micro-influencers (10K–100K followers): 7 of 14; over 1M followers: 2. Highest engagement: @fortuny (1.10%), @cheaphouseseu (1.05%), @pininfarina_arch_design (0.63%).
- Creators tracked
- 14
- Median ER
- 0.27%
- Middle half of ER
- 0.13–0.56%
- Median followers
- 103K
- Data as of
- November 2026
| # | Instagram Account |
Categories | Number of followers |
Audience Engagement (ER) |
User's Country |
User's City |
Check Fake Followers |
|---|---|---|---|---|---|---|---|
| 1 |
1
Followers: 8,160,269
• ER: 0.56%
Home Renovation
Architecture
Home Decor
Real Estate
Furniture Stores
Smart Home
Check Fake Followers
Get contacts
|
Home Renovation
Architecture
Home Decor
Real Estate
Furniture Stores
Smart Home
|
Followers
8,160,269
|
ER
0.56%
|
Country
|
City
Rome
|
|
| 2 |
2
Followers: 1,210,039
• ER: 0.13%
Home Renovation
Architecture
Home Decor
Real Estate
Furniture Stores
Smart Home
Check Fake Followers
Get contacts
|
Home Renovation
Architecture
Home Decor
Real Estate
Furniture Stores
Smart Home
|
Followers
1,210,039
|
ER
0.13%
|
Country
|
City
Milan
|
|
| 3 |
3
Followers: 523,757
• ER: 0.16%
Home Renovation
Architecture
Home Decor
Furniture Stores
Smart Home
Decoration
Check Fake Followers
Get contacts
|
Home Renovation
Architecture
Home Decor
Furniture Stores
Smart Home
Decoration
|
Followers
523,757
|
ER
0.16%
|
Country
|
City
City of London
|
|
| 4 |
4
Followers: 474,159
• ER: 1.05%
Home Renovation
Architecture
Home Decor
Real Estate
Smart Home
Check Fake Followers
Get contacts
|
Home Renovation
Architecture
Home Decor
Real Estate
Smart Home
|
Followers
474,159
|
ER
1.05%
|
Country
|
City
|
|
| 5 |
5
Followers: 397,044
• ER: 0.13%
Home Renovation
Architecture
Home Decor
Real Estate
Furniture Stores
Smart Home
Check Fake Followers
Get contacts
|
Home Renovation
Architecture
Home Decor
Real Estate
Furniture Stores
Smart Home
|
Followers
397,044
|
ER
0.13%
|
Country
|
City
Milan
|
|
| 6 |
6
Followers: 169,545
• ER: —
Luxury
Smart Home
Coffee
Tea
Restaurants & Bars
Hotels
Check Fake Followers
Get contacts
|
Luxury
Smart Home
Coffee
Tea
Restaurants & Bars
Hotels
|
Followers
169,545
|
ER
—
|
Country
|
City
|
|
| 7 |
7
Followers: 118,086
• ER: 0.24%
Home Renovation
Architecture
Home Decor
Real Estate
Smart Home
Hotels
Check Fake Followers
Get contacts
|
Home Renovation
Architecture
Home Decor
Real Estate
Smart Home
Hotels
|
Followers
118,086
|
ER
0.24%
|
Country
|
City
Gagliano del Capo
|
|
| 8 |
8
Followers: 87,888
• ER: 0.02%
Workwear
Smart Home
Accessories
Handmade & DIY
Soap Making
Candle Making
Check Fake Followers
Get contacts
|
Workwear
Smart Home
Accessories
Handmade & DIY
Soap Making
Candle Making
|
Followers
87,888
|
ER
0.02%
|
Country
|
City
Cologno Monzese
|
|
| 9 |
9
Followers: 82,468
• ER: 0.63%
Home Renovation
Architecture
Home Decor
Real Estate
Furniture Stores
Smart Home
Check Fake Followers
Get contacts
|
Home Renovation
Architecture
Home Decor
Real Estate
Furniture Stores
Smart Home
|
Followers
82,468
|
ER
0.63%
|
Country
|
City
Cambiano
|
|
| 10 |
10
Followers: 79,332
• ER: 0.11%
Home Renovation
Architecture
Home Decor
Real Estate
Smart Home
Hotels
Check Fake Followers
Get contacts
|
Home Renovation
Architecture
Home Decor
Real Estate
Smart Home
Hotels
|
Followers
79,332
|
ER
0.11%
|
Country
|
City
Ostuni
|
|
| 11 |
11
Followers: 63,043
• ER: 0.35%
Luxury
Travel Agencies
Travel
Relocation
Smart Home
Hotels
Check Fake Followers
Get contacts
|
Luxury
Travel Agencies
Travel
Relocation
Smart Home
Hotels
|
Followers
63,043
|
ER
0.35%
|
Country
|
City
Capri
|
|
| 12 |
12
Followers: 58,182
• ER: 1.1%
Shopping & Fashio...
Luxury Fashion
Luxury
Furniture Stores
Smart Home
Vintage Fashion
Check Fake Followers
Get contacts
|
Shopping & Fashio...
Luxury Fashion
Luxury
Furniture Stores
Smart Home
Vintage Fashion
|
Followers
58,182
|
ER
1.1%
|
Country
|
City
Venice
|
|
| 13 |
13
Followers: 38,926
• ER: 0.31%
Home Renovation
Architecture
Home Decor
Furniture Stores
Smart Home
Home DIY
Check Fake Followers
Get contacts
|
Home Renovation
Architecture
Home Decor
Furniture Stores
Smart Home
Home DIY
|
Followers
38,926
|
ER
0.31%
|
Country
|
City
Milan
|
|
| 14 |
14
Followers: 17,035
• ER: 0.27%
Home Renovation
Architecture
Home Decor
Real Estate
Furniture Stores
Smart Home
Check Fake Followers
Get contacts
|
Home Renovation
Architecture
Home Decor
Real Estate
Furniture Stores
Smart Home
|
Followers
17,035
|
ER
0.27%
|
Country
|
City
Bucharest
|
See also in the categories:
Frequently asked questions
Who are the top Smart Home Instagram influencers in Italy?
By followers: @architectanddesign (8.2M), @ad_italia (1.2M), @cabanamagazine (524K). By engagement rate: @fortuny (1.10%), @cheaphouseseu (1.05%), @pininfarina_arch_design (0.63%). Data: infloo, November 2026.
What is a typical engagement rate for Smart Home influencers in Italy?
The median is 0.27%; half of the 14 creators fall between 0.13% and 0.56%. Data: infloo, November 2026.
How many Smart Home influencers in Italy have under 100K followers?
7 of 14: 0 under 10K and 7 with 10K–100K followers.
How many Smart Home Instagram influencers does infloo track in Italy?
14 as of November 2026. The ranking shows all of them, sorted by followers.