Italy: Top 14 Smart Home Instagram Influencers

As of November 2026, infloo tracks 14 Instagram creators in Italy in the Smart Home category. Their median engagement rate is 0.27% (middle half: 0.13–0.56%), and the median account has 103K followers. Micro-influencers (10K–100K followers): 7 of 14; over 1M followers: 2. Highest engagement: @fortuny (1.10%), @cheaphouseseu (1.05%), @pininfarina_arch_design (0.63%).

Creators tracked
14
Median ER
0.27%
Middle half of ER
0.13–0.56%
Median followers
103K
Data as of
November 2026
# Instagram
Account
Categories Number of
followers
Audience
Engagement (ER)
User's
Country
User's
City
Check Fake
Followers
1
Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home
Followers
8,160,269
ER
0.56%
Country
it
City
Rome
2
Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home
Followers
1,210,039
ER
0.13%
Country
it
City
Milan
3
Home Renovation Architecture Home Decor Furniture Stores Smart Home Decoration
Followers
523,757
ER
0.16%
Country
it
City
City of London
4
Home Renovation Architecture Home Decor Real Estate Smart Home
Followers
474,159
ER
1.05%
Country
it
City
5
Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home
Followers
397,044
ER
0.13%
Country
it
City
Milan
6
Luxury Smart Home Coffee Tea Restaurants & Bars Hotels
Followers
169,545
ER
—
Country
it
City
7
Home Renovation Architecture Home Decor Real Estate Smart Home Hotels
Followers
118,086
ER
0.24%
Country
it
City
Gagliano del Capo
8
Workwear Smart Home Accessories Handmade & DIY Soap Making Candle Making
Followers
87,888
ER
0.02%
Country
it
City
Cologno Monzese
9
Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home
Followers
82,468
ER
0.63%
Country
it
City
Cambiano
10
Home Renovation Architecture Home Decor Real Estate Smart Home Hotels
Followers
79,332
ER
0.11%
Country
it
City
Ostuni
11
Luxury Travel Agencies Travel Relocation Smart Home Hotels
Followers
63,043
ER
0.35%
Country
it
City
Capri
12
Shopping & Fashio... Luxury Fashion Luxury Furniture Stores Smart Home Vintage Fashion
Followers
58,182
ER
1.1%
Country
it
City
Venice
13
Home Renovation Architecture Home Decor Furniture Stores Smart Home Home DIY
Followers
38,926
ER
0.31%
Country
it
City
Milan
14
Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home
Followers
17,035
ER
0.27%
Country
it
City
Bucharest

Frequently asked questions

Who are the top Smart Home Instagram influencers in Italy?

By followers: @architectanddesign (8.2M), @ad_italia (1.2M), @cabanamagazine (524K). By engagement rate: @fortuny (1.10%), @cheaphouseseu (1.05%), @pininfarina_arch_design (0.63%). Data: infloo, November 2026.

What is a typical engagement rate for Smart Home influencers in Italy?

The median is 0.27%; half of the 14 creators fall between 0.13% and 0.56%. Data: infloo, November 2026.

How many Smart Home influencers in Italy have under 100K followers?

7 of 14: 0 under 10K and 7 with 10K–100K followers.

How many Smart Home Instagram influencers does infloo track in Italy?

14 as of November 2026. The ranking shows all of them, sorted by followers.

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