Italy: Top 15 Real Estate Instagram Influencers

As of September 2026, infloo tracks 15 Instagram creators in Italy in the Real Estate category. Their median engagement rate is 0.52% (middle half: 0.19–0.91%), and the median account has 118K followers. Micro-influencers (10K–100K followers): 5 of 15; over 1M followers: 2. Highest engagement: @velopolina (4.05%), @alexandrapanoiu (1.57%), @cheaphouseseu (1.05%).

Creators tracked
15
Median ER
0.52%
Middle half of ER
0.19–0.91%
Median followers
118K
Data as of
September 2026
# Instagram
Account
Categories Number of
followers
Audience
Engagement (ER)
User's
Country
User's
City
Check Fake
Followers
1
Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home
Followers
8,160,269
ER
0.56%
Country
it
City
Rome
2
Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home
Followers
1,210,039
ER
0.13%
Country
it
City
Milan
3
Home Renovation Architecture Home Decor Real Estate Furniture Stores Decoration
Followers
791,856
ER
0.05%
Country
it
City
Lerici
4
Home Renovation Architecture Real Estate Hotels Camping Gardening
Followers
605,979
ER
0.34%
Country
it
City
Chiusdino
5
Home Renovation Architecture Home Decor Real Estate Smart Home
Followers
474,159
ER
1.05%
Country
it
City
6
Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home
Followers
397,044
ER
0.13%
Country
it
City
Milan
7
Cultural & Histor... Travel Agencies Architecture Real Estate Hotels Space Exploration
Followers
190,290
ER
0.52%
Country
it
City
Venice
8
Home Renovation Architecture Home Decor Real Estate Smart Home Hotels
Followers
118,086
ER
0.24%
Country
it
City
Gagliano del Capo
9
Home Renovation Architecture Real Estate Furniture Stores Art & Design Decoration
Followers
109,557
ER
1%
Country
it
City
Rome
10
Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home
Followers
82,468
ER
0.63%
Country
it
City
Cambiano
11
Home Renovation Architecture Home Decor Real Estate Smart Home Hotels
Followers
79,332
ER
0.11%
Country
it
City
Ostuni
12
Hobbies Cultural & Histor... Travel Agencies Relocation Climate Change Real Estate
Followers
22,902
ER
4.05%
Country
it
City
Milan
13
Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home
Followers
17,035
ER
0.27%
Country
it
City
Bucharest
14
Home Renovation Architecture Home Decor Real Estate Furniture Stores Hotels
Followers
16,717
ER
0.81%
Country
it
City
Siena
15
Shopping & Fashio... Travel Agencies Travel Relocation Real Estate Hotels
Followers
1,529
ER
1.57%
Country
it
City

Frequently asked questions

Who are the top Real Estate Instagram influencers in Italy?

By followers: @architectanddesign (8.2M), @ad_italia (1.2M), @kartell_official (792K). By engagement rate: @velopolina (4.05%), @alexandrapanoiu (1.57%), @cheaphouseseu (1.05%). Data: infloo, September 2026.

What is a typical engagement rate for Real Estate influencers in Italy?

The median is 0.52%; half of the 15 creators fall between 0.19% and 0.91%. Data: infloo, September 2026.

How many Real Estate influencers in Italy have under 100K followers?

6 of 15: 1 under 10K and 5 with 10K–100K followers.

How many Real Estate Instagram influencers does infloo track in Italy?

15 as of September 2026. The ranking shows all of them, sorted by followers.

Our blog

Discover new things about Marketing, Trends and another priceless information

More posts
How Do You Find and Vet Instagram Influencers in Brazil? A Stage-by-Stage Guide
How Do You Find and Vet Instagram Influencers in Brazil? A Stage-by-Stage Guide

Brazil's 50 largest Instagram accounts median 0.29% engagement—11th of 14 countries sampled. Platform choice is the largest lever: Brazil's biggest TikTok accounts median 8.98%, roughly 31x higher. Here's how to build a shortlist that survives review.

Read more
The Ultimate Guide to Detecting Fake Followers on Instagram and TikTok
The Ultimate Guide to Detecting Fake Followers on Instagram and TikTok

Learn how to spot fake followers and bots, evaluate influencer authenticity, and choose partners with real engagement across Instagram and TikTok.

Read more
What Should You Check Before You Sign an Influencer? A Stage-by-Stage Yes/No Checklist
What Should You Check Before You Sign an Influencer? A Stage-by-Stage Yes/No Checklist

A 3% engagement rate is excellent on Instagram and below-median on TikTok. Running one threshold across both platforms either waves through every candidate or rejects nearly all of them. This checklist walks through five stages—definition, benchmark, screening, verification and sign-off—in the order they cost money, so you catch process failures before you pay for verification.

Read more