Indonesia: Top 50 Beauty Instagram Influencers

As of September 2026, infloo tracks 97 Instagram creators in Indonesia in the Beauty category. Among the 50 largest by followers, the median engagement rate is 1.00% (middle half: 0.34–1.74%), and the median account has 2.7M followers. Over 1M followers: 49 of 50. Highest engagement: @callistarum (13.73%), @sheninacinnamon (12.80%), @maudyeffrosina (8.70%).

Creators tracked: 97
Median ER (top 50): 1.00%
Middle half of ER (top 50): 0.34–1.74%
Median followers (top 50): 2.7M
Data as of: September 2026

#	Instagram Account	Categories	Number of followers	Audience Engagement (ER)	User's Country	User's City	Check Fake Followers
1	1 Natasha Wilona @natashawilona12 Followers: 42,938,945 • ER: 0.09% Gianyar Shopping & Fashio... Luxury Fashion Fashion Fashion Trends Beauty Tips & Hacks Beauty Check Fake Followers Get contacts	Shopping & Fashio... Luxury Fashion Fashion Fashion Trends Beauty Tips & Hacks Beauty	Followers 42,938,945	ER 0.09%	Country	City Gianyar	Check Fake Followers Get contacts
2	2 raisa6690 @raisa6690 Followers: 37,451,487 • ER: 0.15% Jakarta Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Fragrance Check Fake Followers Get contacts	Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Fragrance	Followers 37,451,487	ER 0.15%	Country	City Jakarta	Check Fake Followers Get contacts
3	3 Rina Nose @rinanose16 Followers: 30,957,450 • ER: 0.01% Jakarta Movies & TV Shows Entertainment Actors or Actress Love & Intimacy Makeup Beauty Check Fake Followers Get contacts	Movies & TV Shows Entertainment Actors or Actress Love & Intimacy Makeup Beauty	Followers 30,957,450	ER 0.01%	Country	City Jakarta	Check Fake Followers Get contacts
4	4 Syifa Hadju @syifahadju Followers: 21,694,858 • ER: 1.45% Actors or Actress Shopping & Fashio... Fashion Trends Beauty Tips & Hacks Beauty Unboxing Check Fake Followers Get contacts	Actors or Actress Shopping & Fashio... Fashion Trends Beauty Tips & Hacks Beauty Unboxing	Followers 21,694,858	ER 1.45%	Country	City	Check Fake Followers Get contacts
5	5 Sandrinnaskornicki @sandrinna_11 Followers: 12,635,790 • ER: 1.58% Jakarta Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Women's Fashion Beauty Check Fake Followers Get contacts	Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Women's Fashion Beauty	Followers 12,635,790	ER 1.58%	Country	City Jakarta	Check Fake Followers Get contacts
6	6 AG. @anyageraldine Followers: 11,483,151 • ER: 0.39% Jakarta Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty Modelling Check Fake Followers Get contacts	Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty Modelling	Followers 11,483,151	ER 0.39%	Country	City Jakarta	Check Fake Followers Get contacts
7	7 An Actress Lah Pokoknya @cassandraslee Followers: 11,204,360 • ER: 0.1% Jakarta Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare	Followers 11,204,360	ER 0.1%	Country	City Jakarta	Check Fake Followers Get contacts
8	8 Megan Domani @megandomani1410 Followers: 9,098,316 • ER: 1.26% Labuan Bajo Shopping & Fashio... Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Check Fake Followers Get contacts	Shopping & Fashio... Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty	Followers 9,098,316	ER 1.26%	Country	City Labuan Bajo	Check Fake Followers Get contacts
9	9 Tasya Farasya @tasyafarasya Followers: 7,372,157 • ER: 0.96% Kyoto Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Fragrance Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Fragrance	Followers 7,372,157	ER 0.96%	Country	City Kyoto	Check Fake Followers Get contacts
10	10 Celine Evangelista @celine_evangelista Followers: 7,154,945 • ER: 0.38% Surabaya Love & Intimacy Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Check Fake Followers Get contacts	Love & Intimacy Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty	Followers 7,154,945	ER 0.38%	Country	City Surabaya	Check Fake Followers Get contacts
11	11 b @rklopperr Followers: 6,911,326 • ER: 1.74% Jakarta Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 6,911,326	ER 1.74%	Country	City Jakarta	Check Fake Followers Get contacts
12	12 Stefhanie Zamora @steffizamoraaa Followers: 6,188,084 • ER: 0.82% Romantic Relation... Love & Intimacy Shopping & Fashio... Lingerie & Intimates Fashion Trends Beauty Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Shopping & Fashio... Lingerie & Intimates Fashion Trends Beauty	Followers 6,188,084	ER 0.82%	Country	City	Check Fake Followers Get contacts
13	13 Elina Joerg @elinaaaaajoerg Followers: 5,246,802 • ER: 0% Los Angeles Actors or Actress Romantic Relation... Love & Intimacy Shopping & Fashio... Fashion Trends Beauty Check Fake Followers Get contacts	Actors or Actress Romantic Relation... Love & Intimacy Shopping & Fashio... Fashion Trends Beauty	Followers 5,246,802	ER 0%	Country	City Los Angeles	Check Fake Followers Get contacts
14	14 nau @naura.ayu Followers: 5,177,345 • ER: 1% Tangerang Shopping & Fashio... Fashion Adult Modelling Lingerie & Intimates Fashion Trends Beauty Check Fake Followers Get contacts	Shopping & Fashio... Fashion Adult Modelling Lingerie & Intimates Fashion Trends Beauty	Followers 5,177,345	ER 1%	Country	City Tangerang	Check Fake Followers Get contacts
15	15 Aisyah Aqilah @aisyahaqilahh Followers: 4,441,174 • ER: 0.74% Jakarta Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Eye Health Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Eye Health	Followers 4,441,174	ER 0.74%	Country	City Jakarta	Check Fake Followers Get contacts
16	16 saskiachadwick_ @saskiachadwick_ Followers: 4,378,764 • ER: 0.79% Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty Tips & Hacks Beauty Check Fake Followers Get contacts	Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty Tips & Hacks Beauty	Followers 4,378,764	ER 0.79%	Country	City	Check Fake Followers Get contacts
17	17 Lyodra Ginting @lyodraofficial Followers: 4,215,346 • ER: 0.84% Jakarta Entertainment Actors or Actress Sex & Sexuality Lingerie & Intimates Fashion Trends Beauty Check Fake Followers Get contacts	Entertainment Actors or Actress Sex & Sexuality Lingerie & Intimates Fashion Trends Beauty	Followers 4,215,346	ER 0.84%	Country	City Jakarta	Check Fake Followers Get contacts
18	18 Nanda Arsyinta ʕ •ᴥ•ʔ @nandaarsynt Followers: 3,785,980 • ER: 2.85% Jakarta Shopping & Fashio... Lingerie & Intimates Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Check Fake Followers Get contacts	Shopping & Fashio... Lingerie & Intimates Beauty Tutorials Beauty Tips & Hacks Makeup Beauty	Followers 3,785,980	ER 2.85%	Country	City Jakarta	Check Fake Followers Get contacts
19	19 Haico Van der Veken @haico.vdv Followers: 3,752,958 • ER: 0.26% Jakarta Romantic Relation... Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty Check Fake Followers Get contacts	Romantic Relation... Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty	Followers 3,752,958	ER 0.26%	Country	City Jakarta	Check Fake Followers Get contacts
20	20 anneth @anneth.dlc Followers: 3,506,924 • ER: 1.14% Jakarta Entertainment Headphones Pop Art Makeup Beauty Fragrance Check Fake Followers Get contacts	Entertainment Headphones Pop Art Makeup Beauty Fragrance	Followers 3,506,924	ER 1.14%	Country	City Jakarta	Check Fake Followers Get contacts
21	21 hanggini @hanggini Followers: 3,368,290 • ER: 4.09% Jakarta Movies & TV Shows Entertainment Actors or Actress Lingerie & Intimates Fashion Trends Beauty Check Fake Followers Get contacts	Movies & TV Shows Entertainment Actors or Actress Lingerie & Intimates Fashion Trends Beauty	Followers 3,368,290	ER 4.09%	Country	City Jakarta	Check Fake Followers Get contacts
22	22 Rahasia Gadis @rahasiagadis Followers: 3,290,134 • ER: 0.15% Jakarta Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Beauty Check Fake Followers Get contacts	Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Makeup Beauty	Followers 3,290,134	ER 0.15%	Country	City Jakarta	Check Fake Followers Get contacts
23	23 ISWARYA MENON @iswarya.menon Followers: 3,257,034 • ER: 2.33% Tabanan Actors or Actress Love & Intimacy Adult Modelling Sex & Sexuality Fashion Trends Beauty Check Fake Followers Get contacts	Actors or Actress Love & Intimacy Adult Modelling Sex & Sexuality Fashion Trends Beauty	Followers 3,257,034	ER 2.33%	Country	City Tabanan	Check Fake Followers Get contacts
24	24 Hana Saraswati @hanahaho Followers: 3,226,202 • ER: 0.07% Jakarta Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Beauty Check Fake Followers Get contacts	Beauty Tutorials Skincare Beauty Health Beauty Tips & Hacks Hair Health Beauty	Followers 3,226,202	ER 0.07%	Country	City Jakarta	Check Fake Followers Get contacts
25	25 Yasmin Napper @yasminnapper Followers: 2,784,671 • ER: 0.93% Jakarta Shopping & Fashio... Fashion Adult Modelling Lingerie & Intimates Fashion Trends Beauty Check Fake Followers Get contacts	Shopping & Fashio... Fashion Adult Modelling Lingerie & Intimates Fashion Trends Beauty	Followers 2,784,671	ER 0.93%	Country	City Jakarta	Check Fake Followers Get contacts
26	26 Sandrina Mazaya @sandrinamazayya Followers: 2,582,666 • ER: 0.12% Jakarta Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Beauty Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Hair Health Makeup Beauty	Followers 2,582,666	ER 0.12%	Country	City Jakarta	Check Fake Followers Get contacts
27	27 lula lahfah ♡ @lulalahfah Followers: 2,548,811 • ER: 1.41% Jakarta Romantic Relation... Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty Check Fake Followers Get contacts	Romantic Relation... Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty	Followers 2,548,811	ER 1.41%	Country	City Jakarta	Check Fake Followers Get contacts
28	28 Mawar Eva de Jongh @mawar_eva Followers: 2,496,182 • ER: 2.39% Jakarta Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare	Followers 2,496,182	ER 2.39%	Country	City Jakarta	Check Fake Followers Get contacts
29	29 Davina Karamoy @davinaakaramoy Followers: 2,446,131 • ER: 2.99% Jakarta Movies & TV Shows Entertainment Actors or Actress Beauty Cinema Movies Check Fake Followers Get contacts	Movies & TV Shows Entertainment Actors or Actress Beauty Cinema Movies	Followers 2,446,131	ER 2.99%	Country	City Jakarta	Check Fake Followers Get contacts
30	30 Alifhia Fitri @alifhiafitri Followers: 2,316,851 • ER: 1.46% Bandung Shopping & Fashio... Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Check Fake Followers Get contacts	Shopping & Fashio... Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty	Followers 2,316,851	ER 1.46%	Country	City Bandung	Check Fake Followers Get contacts
31	31 eca AURA @elsaajapasal Followers: 2,241,078 • ER: 1.42% Actors or Actress Shopping & Fashio... Fashion Fashion Trends Beauty Check Fake Followers Get contacts	Actors or Actress Shopping & Fashio... Fashion Fashion Trends Beauty	Followers 2,241,078	ER 1.42%	Country	City	Check Fake Followers Get contacts
32	32 Lala Widy @lala__widy Followers: 2,227,892 • ER: 0.28% Surabaya Entertainment Actors or Actress Fashion Lingerie & Intimates Fashion Trends Beauty Check Fake Followers Get contacts	Entertainment Actors or Actress Fashion Lingerie & Intimates Fashion Trends Beauty	Followers 2,227,892	ER 0.28%	Country	City Surabaya	Check Fake Followers Get contacts
33	33 Dilla Jaidi @dillaljaidi Followers: 2,212,029 • ER: 1.52% Seoul Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 2,212,029	ER 1.52%	Country	City Seoul	Check Fake Followers Get contacts
34	34 Shenina Cinnamon @sheninacinnamon Followers: 1,992,973 • ER: 12.8% Labuan Bajo Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty Modelling Check Fake Followers Get contacts	Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty Modelling	Followers 1,992,973	ER 12.8%	Country	City Labuan Bajo	Check Fake Followers Get contacts
35	35 Yoriko Angeline @yorikooangln_ Followers: 1,967,237 • ER: 0.88% Boston Romantic Relation... Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty Check Fake Followers Get contacts	Romantic Relation... Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Beauty	Followers 1,967,237	ER 0.88%	Country	City Boston	Check Fake Followers Get contacts
36	36 Putri Marino @putrimarino Followers: 1,886,757 • ER: 0.33% Yogyakarta Actors or Actress Fashion Lingerie & Intimates Fashion Trends Beauty Modelling Check Fake Followers Get contacts	Actors or Actress Fashion Lingerie & Intimates Fashion Trends Beauty Modelling	Followers 1,886,757	ER 0.33%	Country	City Yogyakarta	Check Fake Followers Get contacts
37	37 Karin Novilda @narinkovilda Followers: 1,689,512 • ER: 1.64% Jakarta Memes Shopping & Fashio... Fashion Trends Travel Agencies Beauty Tips & Hacks Beauty Check Fake Followers Get contacts	Memes Shopping & Fashio... Fashion Trends Travel Agencies Beauty Tips & Hacks Beauty	Followers 1,689,512	ER 1.64%	Country	City Jakarta	Check Fake Followers Get contacts
38	38 Valerie @valerieethomas Followers: 1,433,098 • ER: 0.34% Yogyakarta Romantic Relation... Love & Intimacy Adult Modelling Lingerie & Intimates Fashion Trends Beauty Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Adult Modelling Lingerie & Intimates Fashion Trends Beauty	Followers 1,433,098	ER 0.34%	Country	City Yogyakarta	Check Fake Followers Get contacts
39	39 callista arum @callistarum Followers: 1,414,365 • ER: 13.73% Love & Intimacy Travel Agencies Travel Beauty Tips & Hacks Beauty Fragrance Check Fake Followers Get contacts	Love & Intimacy Travel Agencies Travel Beauty Tips & Hacks Beauty Fragrance	Followers 1,414,365	ER 13.73%	Country	City	Check Fake Followers Get contacts
40	40 N Z @nataliezenn24 Followers: 1,379,622 • ER: 0.07% Jakarta Entertainment Singer Headphones Beauty Tips & Hacks Makeup Beauty Check Fake Followers Get contacts	Entertainment Singer Headphones Beauty Tips & Hacks Makeup Beauty	Followers 1,379,622	ER 0.07%	Country	City Jakarta	Check Fake Followers Get contacts
41	41 Velove Vexia @vaelovexia Followers: 1,350,404 • ER: 1.5% Jakarta Romantic Relation... Love & Intimacy Beauty Tutorials Beauty Health Personal Development Beauty Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Beauty Tutorials Beauty Health Personal Development Beauty	Followers 1,350,404	ER 1.5%	Country	City Jakarta	Check Fake Followers Get contacts
42	42 Clarissa Putri H 😽 @clarissaputri_ Followers: 1,322,561 • ER: 1.59% Jakarta Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Beauty Tutorials Beauty Health Beauty Tips & Hacks Makeup Beauty Haircare	Followers 1,322,561	ER 1.59%	Country	City Jakarta	Check Fake Followers Get contacts
43	43 Ayushita Nugraha @ayushita Followers: 1,270,989 • ER: 0.07% Jakarta Romantic Relation... Love & Intimacy Shopping & Fashio... Travel Beauty Photography Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Shopping & Fashio... Travel Beauty Photography	Followers 1,270,989	ER 0.07%	Country	City Jakarta	Check Fake Followers Get contacts
44	44 Maudy Effrosina @maudyeffrosina Followers: 1,256,707 • ER: 8.7% Jakarta Lingerie & Intimates Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Check Fake Followers Get contacts	Lingerie & Intimates Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty	Followers 1,256,707	ER 8.7%	Country	City Jakarta	Check Fake Followers Get contacts
45	45 krisjiana baharudin @krisjianabah Followers: 1,131,958 • ER: 2.36% Badung Memes Romantic Relation... Love & Intimacy Sex & Sexuality Beauty Tips & Hacks Beauty Check Fake Followers Get contacts	Memes Romantic Relation... Love & Intimacy Sex & Sexuality Beauty Tips & Hacks Beauty	Followers 1,131,958	ER 2.36%	Country	City Badung	Check Fake Followers Get contacts
46	46 T @taniaayusiregarofficial Followers: 1,119,426 • ER: 0.68% Jakarta Shopping & Fashio... Fashion Adult Modelling Fashion Trends Beauty Modelling Check Fake Followers Get contacts	Shopping & Fashio... Fashion Adult Modelling Fashion Trends Beauty Modelling	Followers 1,119,426	ER 0.68%	Country	City Jakarta	Check Fake Followers Get contacts
47	47 aline @alineefziah Followers: 1,114,048 • ER: 6.77% Actors or Actress Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare Check Fake Followers Get contacts	Actors or Actress Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Haircare	Followers 1,114,048	ER 6.77%	Country	City	Check Fake Followers Get contacts
48	48 Asila Maisa @therealasilamaisa Followers: 1,063,015 • ER: 0.88% Jakarta Actors or Actress Shopping & Fashio... Fashion Fashion Trends Makeup Beauty Check Fake Followers Get contacts	Actors or Actress Shopping & Fashio... Fashion Fashion Trends Makeup Beauty	Followers 1,063,015	ER 0.88%	Country	City Jakarta	Check Fake Followers Get contacts
49	49 Shasa Zhania @shazhaniaa Followers: 1,055,320 • ER: 8.07% Shopping & Fashio... Fashion Fashion Trends Beauty Tips & Hacks Makeup Beauty Check Fake Followers Get contacts	Shopping & Fashio... Fashion Fashion Trends Beauty Tips & Hacks Makeup Beauty	Followers 1,055,320	ER 8.07%	Country	City	Check Fake Followers Get contacts
50	50 FD PHOTOGRAPHY @fdphotography90 Followers: 844,118 • ER: 7.67% Jakarta Lingerie & Intimates Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty Check Fake Followers Get contacts	Lingerie & Intimates Fashion Trends Beauty Tutorials Beauty Tips & Hacks Makeup Beauty	Followers 844,118	ER 7.67%	Country	City Jakarta	Check Fake Followers Get contacts

See the TikTok top Average Instagram engagement rate in Indonesia Check any Instagram creator for fake followers — free How we build the rankings and measure creators

Frequently asked questions

Who are the top Beauty Instagram influencers in Indonesia?

By followers: @natashawilona12 (42.9M), @raisa6690 (37.5M), @rinanose16 (31M). By engagement rate: @callistarum (13.73%), @sheninacinnamon (12.80%), @maudyeffrosina (8.70%). Data: infloo, September 2026.

What is a typical engagement rate for Beauty influencers in Indonesia?

The median is 1.00%; half of the 50 largest creators by followers fall between 0.34% and 1.74%. Data: infloo, September 2026.

How many Beauty Instagram influencers does infloo track in Indonesia?

97 as of September 2026. The ranking shows 50 of them, sorted by followers.

Our blog

Discover new things about Marketing, Trends and another priceless information

Which Influencer Discovery Plan Does Your Agency Need? 11 Questions About Limits, Exports and Cost

Five tiers meter four separate counters—searches, profile views, exports and data updates—at different ceilings. The plan that fits your agency is decided by whichever counter your workflow burns fastest, not by the feature list.

Engagement Rate, Views per Follower or Follower Count — Which Metric Should You Screen Influencers On?

Each of the three headline metrics answers a different question, and each breaks in a different place. Learn which one to lead with for reach buys, response-led campaigns, and multi-market comparisons.

How Do You Find and Vet Instagram Influencers in Brazil? A Stage-by-Stage Guide

Brazil's 50 largest Instagram accounts median 0.29% engagement—11th of 14 countries sampled. Platform choice is the largest lever: Brazil's biggest TikTok accounts median 8.98%, roughly 31x higher. Here's how to build a shortlist that survives review.