Madrid: Top 50 Travel Instagram Influencers

As of September 2026, infloo tracks 90 Instagram creators in Madrid in the Travel category. Among the 50 largest by followers, the median engagement rate is 1.60% (middle half: 0.66–3.46%), and the median account has 529K followers. Over 1M followers: 12 of 50. Highest engagement: @sofiahamela (13.52%), @leiremo_oficial (6.43%), @siramartinezc (6.05%).

Creators tracked: 90
Median ER (top 50): 1.60%
Middle half of ER (top 50): 0.66–3.46%
Median followers (top 50): 529K
Data as of: September 2026

#	Instagram Account	Categories	Number of followers	Audience Engagement (ER)	User's Country	User's City	Check Fake Followers
1	1 Sebastián Yatra @sebastianyatra Followers: 29,096,175 • ER: 0.13% Madrid Cultural & Histor... Romantic Relation... Shopping & Fashio... Travel Agencies Travel Social Clubs Check Fake Followers Get contacts	Cultural & Histor... Romantic Relation... Shopping & Fashio... Travel Agencies Travel Social Clubs	Followers 29,096,175	ER 0.13%	Country	City Madrid	Check Fake Followers Get contacts
2	2 Miguel Bernardeau @miguel_bernardeau Followers: 5,349,737 • ER: 0.92% Madrid Cultural & Histor... Travel Agencies Travel Hiking & Trekking Underwater Photog... Surfing Check Fake Followers Get contacts	Cultural & Histor... Travel Agencies Travel Hiking & Trekking Underwater Photog... Surfing	Followers 5,349,737	ER 0.92%	Country	City Madrid	Check Fake Followers Get contacts
3	3 Álvaro Rico @alvaroricoladera Followers: 4,875,371 • ER: 0.83% Madrid Cultural & Histor... Travel Check Fake Followers Get contacts	Cultural & Histor... Travel	Followers 4,875,371	ER 0.83%	Country	City Madrid	Check Fake Followers Get contacts
4	4 𝗠𝗮𝗿 𝗟𝘂𝗰𝗮𝘀🎀🐦‍🔥 @marlucas Followers: 2,786,728 • ER: 4.28% Madrid Romantic Relation... Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Travel Check Fake Followers Get contacts	Romantic Relation... Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Travel	Followers 2,786,728	ER 4.28%	Country	City Madrid	Check Fake Followers Get contacts
5	5 Maxi Iglesias @maxi_iglesias Followers: 2,347,109 • ER: 0.92% Madrid Cultural & Histor... Romantic Relation... Travel Agencies Travel Relocation Social Clubs Check Fake Followers Get contacts	Cultural & Histor... Romantic Relation... Travel Agencies Travel Relocation Social Clubs	Followers 2,347,109	ER 0.92%	Country	City Madrid	Check Fake Followers Get contacts
6	6 Maggie Civantos @maggiecivantos Followers: 2,146,382 • ER: 0.29% Madrid Movies & TV Shows Actors or Actress Cultural & Histor... Theater Travel Agencies Travel Check Fake Followers Get contacts	Movies & TV Shows Actors or Actress Cultural & Histor... Theater Travel Agencies Travel	Followers 2,146,382	ER 0.29%	Country	City Madrid	Check Fake Followers Get contacts
7	7 Ryanair_European_Airline @ryanair Followers: 1,823,098 • ER: 0.03% Madrid Cultural & Histor... Shopping & Fashio... Travel Agencies Travel Relocation Smartphones Check Fake Followers Get contacts	Cultural & Histor... Shopping & Fashio... Travel Agencies Travel Relocation Smartphones	Followers 1,823,098	ER 0.03%	Country	City Madrid	Check Fake Followers Get contacts
8	8 Mikecrack @mikecrackyt Followers: 1,644,660 • ER: 0.18% Madrid Cultural & Histor... Travel Agencies Travel Outdoor Activities Hiking & Trekking Swimming Check Fake Followers Get contacts	Cultural & Histor... Travel Agencies Travel Outdoor Activities Hiking & Trekking Swimming	Followers 1,644,660	ER 0.18%	Country	City Madrid	Check Fake Followers Get contacts
9	9 Manuel Rodríguez @manualerod Followers: 1,571,289 • ER: 1.68% Madrid Romantic Relation... Love & Intimacy Sex & Sexuality Travel Agencies Travel Social Clubs Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Sex & Sexuality Travel Agencies Travel Social Clubs	Followers 1,571,289	ER 1.68%	Country	City Madrid	Check Fake Followers Get contacts
10	10 ÁLVARO MEL @mel Followers: 1,370,450 • ER: 2.61% Madrid Movies & TV Shows Entertainment Singer Travel Check Fake Followers Get contacts	Movies & TV Shows Entertainment Singer Travel	Followers 1,370,450	ER 2.61%	Country	City Madrid	Check Fake Followers Get contacts
11	11 Madrid Secreto @madrid_secreto Followers: 1,293,815 • ER: 0.35% Madrid Cultural & Histor... Shopping & Fashio... Travel Agencies Travel Restaurants & Bars Hotels Check Fake Followers Get contacts	Cultural & Histor... Shopping & Fashio... Travel Agencies Travel Restaurants & Bars Hotels	Followers 1,293,815	ER 0.35%	Country	City Madrid	Check Fake Followers Get contacts
12	12 Lidia Rauet @lidiarauet Followers: 1,028,360 • ER: 1.21% Madrid Romantic Relation... Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Travel Check Fake Followers Get contacts	Romantic Relation... Shopping & Fashio... Fashion Lingerie & Intimates Fashion Trends Travel	Followers 1,028,360	ER 1.21%	Country	City Madrid	Check Fake Followers Get contacts
13	13 Carmen Castaño @carmenn.cs Followers: 921,210 • ER: 1.65% Madrid Shopping & Fashio... Luxury Fashion Fashion Travel Agencies Travel Outdoor Wear Check Fake Followers Get contacts	Shopping & Fashio... Luxury Fashion Fashion Travel Agencies Travel Outdoor Wear	Followers 921,210	ER 1.65%	Country	City Madrid	Check Fake Followers Get contacts
14	14 Lia Sikora @liasikora Followers: 899,344 • ER: 3.5% Madrid Cultural & Histor... Shopping & Fashio... Travel Agencies Travel Swimwear Outdoor Wear Check Fake Followers Get contacts	Cultural & Histor... Shopping & Fashio... Travel Agencies Travel Swimwear Outdoor Wear	Followers 899,344	ER 3.5%	Country	City Madrid	Check Fake Followers Get contacts
15	15 Juan Betancourt @juanbetancourtt Followers: 785,195 • ER: 0.55% Madrid Shopping & Fashio... Luxury Fashion Fashion Lingerie & Intimates Fashion Trends Travel Check Fake Followers Get contacts	Shopping & Fashio... Luxury Fashion Fashion Lingerie & Intimates Fashion Trends Travel	Followers 785,195	ER 0.55%	Country	City Madrid	Check Fake Followers Get contacts
16	16 ALICIA @byhermoss Followers: 756,972 • ER: 3.13% Madrid Actors or Actress Shopping & Fashio... Fashion Fashion Trends Travel Agencies Travel Check Fake Followers Get contacts	Actors or Actress Shopping & Fashio... Fashion Fashion Trends Travel Agencies Travel	Followers 756,972	ER 3.13%	Country	City Madrid	Check Fake Followers Get contacts
17	17 Lara T. 🐼 @laratronti Followers: 723,535 • ER: 3.56% Madrid Cultural & Histor... Shopping & Fashio... Travel Agencies Travel Swimwear Beautiful Nature Check Fake Followers Get contacts	Cultural & Histor... Shopping & Fashio... Travel Agencies Travel Swimwear Beautiful Nature	Followers 723,535	ER 3.56%	Country	City Madrid	Check Fake Followers Get contacts
18	18 Ouidad Hakimi @ouidadhakimii Followers: 708,878 • ER: 5.5% Madrid Romantic Relation... Love & Intimacy Shopping & Fashio... Sex & Sexuality Travel Agencies Travel Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Shopping & Fashio... Sex & Sexuality Travel Agencies Travel	Followers 708,878	ER 5.5%	Country	City Madrid	Check Fake Followers Get contacts
19	19 Carlos @elchurchesoficial Followers: 682,965 • ER: 0.31% Madrid Entertainment Romantic Relation... Shopping & Fashio... Travel Agencies Travel Social Clubs Check Fake Followers Get contacts	Entertainment Romantic Relation... Shopping & Fashio... Travel Agencies Travel Social Clubs	Followers 682,965	ER 0.31%	Country	City Madrid	Check Fake Followers Get contacts
20	20 carlota boza @carlotabmendo Followers: 634,800 • ER: 1.09% Madrid Shopping & Fashio... Luxury Fashion Fashion Travel Agencies Travel Swimwear Check Fake Followers Get contacts	Shopping & Fashio... Luxury Fashion Fashion Travel Agencies Travel Swimwear	Followers 634,800	ER 1.09%	Country	City Madrid	Check Fake Followers Get contacts
21	21 Javier \| Único Sobreviviente @unicosobreviviente Followers: 634,533 • ER: 0.17% Madrid Cultural & Histor... Travel Agencies Travel Relocation Climate Change Solar Power Check Fake Followers Get contacts	Cultural & Histor... Travel Agencies Travel Relocation Climate Change Solar Power	Followers 634,533	ER 0.17%	Country	City Madrid	Check Fake Followers Get contacts
22	22 Montoya @jose_carlosmontoya Followers: 620,393 • ER: 1.9% Madrid Cultural & Histor... Romantic Relation... Shopping & Fashio... Sex & Sexuality Travel Social Clubs Check Fake Followers Get contacts	Cultural & Histor... Romantic Relation... Shopping & Fashio... Sex & Sexuality Travel Social Clubs	Followers 620,393	ER 1.9%	Country	City Madrid	Check Fake Followers Get contacts
23	23 Suso Álvarez Perera @susoalvarez Followers: 615,640 • ER: 3.08% Madrid Cultural & Histor... Romantic Relation... Love & Intimacy Political Leaders Travel Agencies Travel Check Fake Followers Get contacts	Cultural & Histor... Romantic Relation... Love & Intimacy Political Leaders Travel Agencies Travel	Followers 615,640	ER 3.08%	Country	City Madrid	Check Fake Followers Get contacts
24	24 Pablo @pablocastellano86 Followers: 601,440 • ER: 4.87% Madrid Cultural & Histor... Romantic Relation... Shopping & Fashio... Travel Agencies Travel Social Clubs Check Fake Followers Get contacts	Cultural & Histor... Romantic Relation... Shopping & Fashio... Travel Agencies Travel Social Clubs	Followers 601,440	ER 4.87%	Country	City Madrid	Check Fake Followers Get contacts
25	25 Suso Álvarez Perera @oficialsusogh16 Followers: 557,317 • ER: 4.17% Madrid Cultural & Histor... Romantic Relation... Love & Intimacy Political Leaders Travel Agencies Travel Check Fake Followers Get contacts	Cultural & Histor... Romantic Relation... Love & Intimacy Political Leaders Travel Agencies Travel	Followers 557,317	ER 4.17%	Country	City Madrid	Check Fake Followers Get contacts
26	26 Alberto Santana @alberto_ss Followers: 500,707 • ER: 2.02% Madrid Romantic Relation... Love & Intimacy Sex & Sexuality Travel Agencies Travel Relocation Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Sex & Sexuality Travel Agencies Travel Relocation	Followers 500,707	ER 2.02%	Country	City Madrid	Check Fake Followers Get contacts
27	27 ＭａｎｕＧｏｎｚáｌｅｚ @manugrodri Followers: 473,387 • ER: 3.35% Madrid Romantic Relation... Love & Intimacy Shopping & Fashio... Travel Agencies Travel Social Clubs Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Shopping & Fashio... Travel Agencies Travel Social Clubs	Followers 473,387	ER 3.35%	Country	City Madrid	Check Fake Followers Get contacts
28	28 LAURA @laura_lp21 Followers: 463,073 • ER: 0.33% Madrid Romantic Relation... Love & Intimacy Shopping & Fashio... Travel Agencies Travel Smartphones Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Shopping & Fashio... Travel Agencies Travel Smartphones	Followers 463,073	ER 0.33%	Country	City Madrid	Check Fake Followers Get contacts
29	29 Lola Moran @lolitamoran Followers: 436,768 • ER: 0.91% Madrid Movies & TV Shows Cultural & Histor... Romantic Relation... Theater Shopping & Fashio... Travel Check Fake Followers Get contacts	Movies & TV Shows Cultural & Histor... Romantic Relation... Theater Shopping & Fashio... Travel	Followers 436,768	ER 0.91%	Country	City Madrid	Check Fake Followers Get contacts
30	30 Carlota Weber Mazuecos @carlotaweberm Followers: 433,291 • ER: 0.86% Madrid Cultural & Histor... Shopping & Fashio... Travel Agencies Travel Swimwear Beautiful Nature Check Fake Followers Get contacts	Cultural & Histor... Shopping & Fashio... Travel Agencies Travel Swimwear Beautiful Nature	Followers 433,291	ER 0.86%	Country	City Madrid	Check Fake Followers Get contacts
31	31 JOSE LAMUÑO @jose_lamuno Followers: 433,125 • ER: 0.58% Madrid Movies & TV Shows Actors or Actress Romantic Relation... Love & Intimacy Travel Agencies Travel Check Fake Followers Get contacts	Movies & TV Shows Actors or Actress Romantic Relation... Love & Intimacy Travel Agencies Travel	Followers 433,125	ER 0.58%	Country	City Madrid	Check Fake Followers Get contacts
32	32 Isabel Jiménez @isabeljimenezt5 Followers: 423,548 • ER: 1.58% Madrid Cultural & Histor... Travel Agencies Travel Relocation Climate Change Solar Power Check Fake Followers Get contacts	Cultural & Histor... Travel Agencies Travel Relocation Climate Change Solar Power	Followers 423,548	ER 1.58%	Country	City Madrid	Check Fake Followers Get contacts
33	33 Perico Durán de Inclán @pericoduran Followers: 413,446 • ER: 2.77% Madrid Travel Agencies Travel Skydiving Airplanes Drones Check Fake Followers Get contacts	Travel Agencies Travel Skydiving Airplanes Drones	Followers 413,446	ER 2.77%	Country	City Madrid	Check Fake Followers Get contacts
34	34 Sira Martinez @siramartinezc Followers: 404,647 • ER: 6.05% Madrid Romantic Relation... Love & Intimacy Shopping & Fashio... Travel Outdoor Wear Hiking & Trekking Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Shopping & Fashio... Travel Outdoor Wear Hiking & Trekking	Followers 404,647	ER 6.05%	Country	City Madrid	Check Fake Followers Get contacts
35	35 Nicolas Francella @nicolasfrancella Followers: 355,121 • ER: 0.96% Madrid Cultural & Histor... Travel Agencies Travel Relocation Climate Change Solar Power Check Fake Followers Get contacts	Cultural & Histor... Travel Agencies Travel Relocation Climate Change Solar Power	Followers 355,121	ER 0.96%	Country	City Madrid	Check Fake Followers Get contacts
36	36 Laura Madrueño @laura_madrueno Followers: 315,763 • ER: 1.62% Madrid Cultural & Histor... Travel Agencies Travel Swimwear Marine Life Swimming Check Fake Followers Get contacts	Cultural & Histor... Travel Agencies Travel Swimwear Marine Life Swimming	Followers 315,763	ER 1.62%	Country	City Madrid	Check Fake Followers Get contacts
37	37 Álvaro López Huerta 🇪🇸 @lopezhuerta Followers: 303,767 • ER: 4.14% Madrid Cultural & Histor... Travel Agencies Travel Social Clubs Volleyball Restaurants & Bars Check Fake Followers Get contacts	Cultural & Histor... Travel Agencies Travel Social Clubs Volleyball Restaurants & Bars	Followers 303,767	ER 4.14%	Country	City Madrid	Check Fake Followers Get contacts
38	38 Giovanna Bravar @gio_bravar Followers: 285,781 • ER: 1.23% Madrid Cultural & Histor... Travel Agencies Travel Climate Change Photography Underwater Photog... Check Fake Followers Get contacts	Cultural & Histor... Travel Agencies Travel Climate Change Photography Underwater Photog...	Followers 285,781	ER 1.23%	Country	City Madrid	Check Fake Followers Get contacts
39	39 Gal•la @gal.law Followers: 274,308 • ER: 2.19% Madrid Romantic Relation... Shopping & Fashio... Travel Agencies Travel Beauty Smartphones Check Fake Followers Get contacts	Romantic Relation... Shopping & Fashio... Travel Agencies Travel Beauty Smartphones	Followers 274,308	ER 2.19%	Country	City Madrid	Check Fake Followers Get contacts
40	40 Time Out Madrid @timeoutmadrid Followers: 270,641 • ER: 0.67% Madrid Cultural & Histor... Travel Agencies Travel Social Clubs Restaurants & Bars Cocktails Check Fake Followers Get contacts	Cultural & Histor... Travel Agencies Travel Social Clubs Restaurants & Bars Cocktails	Followers 270,641	ER 0.67%	Country	City Madrid	Check Fake Followers Get contacts
41	41 S A N D R A P I C A @sandrapica Followers: 266,209 • ER: 2.19% Madrid Romantic Relation... Shopping & Fashio... Luxury Fashion Fashion Lingerie & Intimates Travel Check Fake Followers Get contacts	Romantic Relation... Shopping & Fashio... Luxury Fashion Fashion Lingerie & Intimates Travel	Followers 266,209	ER 2.19%	Country	City Madrid	Check Fake Followers Get contacts
42	42 sofia @sofiahamela Followers: 243,689 • ER: 13.52% Madrid Shopping & Fashio... Luxury Fashion Fashion Lingerie & Intimates Travel Outdoor Wear Check Fake Followers Get contacts	Shopping & Fashio... Luxury Fashion Fashion Lingerie & Intimates Travel Outdoor Wear	Followers 243,689	ER 13.52%	Country	City Madrid	Check Fake Followers Get contacts
43	43 paula laguno @paulisls Followers: 223,994 • ER: 4.36% Madrid Shopping & Fashio... Luxury Fashion Travel Agencies Travel Swimwear Outdoor Wear Check Fake Followers Get contacts	Shopping & Fashio... Luxury Fashion Travel Agencies Travel Swimwear Outdoor Wear	Followers 223,994	ER 4.36%	Country	City Madrid	Check Fake Followers Get contacts
44	44 Sergio Mur @sergio_mur Followers: 222,916 • ER: 0.66% Madrid Cultural & Histor... Romantic Relation... Love & Intimacy Travel Agencies Travel Social Clubs Check Fake Followers Get contacts	Cultural & Histor... Romantic Relation... Love & Intimacy Travel Agencies Travel Social Clubs	Followers 222,916	ER 0.66%	Country	City Madrid	Check Fake Followers Get contacts
45	45 Leire Martínez Ochoa @leiremo_oficial Followers: 221,713 • ER: 6.43% Madrid Cultural & Histor... Romantic Relation... Love & Intimacy Travel Agencies Travel Climate Change Check Fake Followers Get contacts	Cultural & Histor... Romantic Relation... Love & Intimacy Travel Agencies Travel Climate Change	Followers 221,713	ER 6.43%	Country	City Madrid	Check Fake Followers Get contacts
46	46 Ares Teixidó @aresteixido Followers: 216,392 • ER: 1.45% Madrid Romantic Relation... Love & Intimacy Shopping & Fashio... Travel Agencies Travel Swimwear Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Shopping & Fashio... Travel Agencies Travel Swimwear	Followers 216,392	ER 1.45%	Country	City Madrid	Check Fake Followers Get contacts
47	47 GABRIELA🌙 @gabrielatoralp Followers: 192,265 • ER: 4.51% Madrid Shopping & Fashio... Fashion Travel Agencies Travel Swimwear Weather & Climate Check Fake Followers Get contacts	Shopping & Fashio... Fashion Travel Agencies Travel Swimwear Weather & Climate	Followers 192,265	ER 4.51%	Country	City Madrid	Check Fake Followers Get contacts
48	48 Condé Nast Traveler España @cntravelerspain Followers: 187,928 • ER: 0.5% Madrid Cultural & Histor... Travel Agencies Travel Beautiful Nature Solar Power Hiking & Trekking Check Fake Followers Get contacts	Cultural & Histor... Travel Agencies Travel Beautiful Nature Solar Power Hiking & Trekking	Followers 187,928	ER 0.5%	Country	City Madrid	Check Fake Followers Get contacts
49	49 Laura Rouder @laurarouder Followers: 186,108 • ER: 4.92% Madrid Shopping & Fashio... Luxury Fashion Fashion Lingerie & Intimates Fashion Trends Travel Check Fake Followers Get contacts	Shopping & Fashio... Luxury Fashion Fashion Lingerie & Intimates Fashion Trends Travel	Followers 186,108	ER 4.92%	Country	City Madrid	Check Fake Followers Get contacts
50	50 ᴍɪɢᴜᴇʟ ᴛᴏʀʀᴇs @migueltorres Followers: 180,423 • ER: 0.66% Madrid Romantic Relation... Love & Intimacy Travel Agencies Travel Football & Soccer Crossfit Check Fake Followers Get contacts	Romantic Relation... Love & Intimacy Travel Agencies Travel Football & Soccer Crossfit	Followers 180,423	ER 0.66%	Country	City Madrid	Check Fake Followers Get contacts

See the TikTok top Average Instagram engagement rate in Spain Check any Instagram creator for fake followers — free How we build the rankings and measure creators

Frequently asked questions

Who are the top Travel Instagram influencers in Madrid?

By followers: @sebastianyatra (29.1M), @miguel_bernardeau (5.3M), @alvaroricoladera (4.9M). By engagement rate: @sofiahamela (13.52%), @leiremo_oficial (6.43%), @siramartinezc (6.05%). Data: infloo, September 2026.

What is a typical engagement rate for Travel influencers in Madrid?

The median is 1.60%; half of the 50 largest creators by followers fall between 0.66% and 3.46%. Data: infloo, September 2026.

How many Travel Instagram influencers does infloo track in Madrid?

90 as of September 2026. The ranking shows 50 of them, sorted by followers.

Our blog

Discover new things about Marketing, Trends and another priceless information

Which Influencer Discovery Plan Does Your Agency Need? 11 Questions About Limits, Exports and Cost

Five tiers meter four separate counters—searches, profile views, exports and data updates—at different ceilings. The plan that fits your agency is decided by whichever counter your workflow burns fastest, not by the feature list.

Engagement Rate, Views per Follower or Follower Count — Which Metric Should You Screen Influencers On?

Each of the three headline metrics answers a different question, and each breaks in a different place. Learn which one to lead with for reach buys, response-led campaigns, and multi-market comparisons.

How Do You Find and Vet Instagram Influencers in Brazil? A Stage-by-Stage Guide

Brazil's 50 largest Instagram accounts median 0.29% engagement—11th of 14 countries sampled. Platform choice is the largest lever: Brazil's biggest TikTok accounts median 8.98%, roughly 31x higher. Here's how to build a shortlist that survives review.