United States: Top 50 Home Decor Instagram Influencers

As of September 2026, infloo tracks 128 Instagram creators in the United States in the Home Decor category. Among the 50 largest by followers, the median engagement rate is 0.22% (middle half: 0.06–0.67%), and the median account has 1.8M followers. Over 1M followers: 37 of 50. Highest engagement: @sbmowing (3.71%), @inspiringdesignsnet (3.20%), @erinapier (2.76%).

Creators tracked: 128
Median ER (top 50): 0.22%
Middle half of ER (top 50): 0.06–0.67%
Median followers (top 50): 1.8M
Data as of: September 2026

#	Instagram Account	Categories	Number of followers	Audience Engagement (ER)	User's Country	User's City	Check Fake Followers
1	1 Joanna Gaines @joannagaines Followers: 13,818,060 • ER: 0.12% Waco Hobbies Home Renovation Architecture Home Decor Real Estate Furniture Stores Check Fake Followers Get contacts	Hobbies Home Renovation Architecture Home Decor Real Estate Furniture Stores	Followers 13,818,060	ER 0.12%	Country	City Waco	Check Fake Followers Get contacts
2	2 Architectural Digest @archdigest Followers: 11,009,827 • ER: 0.12% New York City Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 11,009,827	ER 0.12%	Country	City New York City	Check Fake Followers Get contacts
3	3 Architecture & Design @architectanddesign Followers: 8,160,269 • ER: 0.56% Rome Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 8,160,269	ER 0.56%	Country	City Rome	Check Fake Followers Get contacts
4	4 Farah Merhi @farahjmerhi Followers: 7,538,769 • ER: 1.05% Grand Rapids Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 7,538,769	ER 1.05%	Country	City Grand Rapids	Check Fake Followers Get contacts
5	5 magnolia @magnolia Followers: 5,791,406 • ER: 0.03% Waco Home Renovation Architecture Home Decor Furniture Stores Smart Home Green Business Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Furniture Stores Smart Home Green Business	Followers 5,791,406	ER 0.03%	Country	City Waco	Check Fake Followers Get contacts
6	6 HGTV @hgtv Followers: 5,649,180 • ER: 0.02% Naples Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 5,649,180	ER 0.02%	Country	City Naples	Check Fake Followers Get contacts
7	7 SB Mowing @sbmowing Followers: 5,152,354 • ER: 3.71% Home Renovation Architecture Home Decor Real Estate Smart Home Woodworking Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Smart Home Woodworking	Followers 5,152,354	ER 3.71%	Country	City	Check Fake Followers Get contacts
8	8 Inspiring Designs @inspiringdesignsnet Followers: 4,951,561 • ER: 3.2% Home Renovation Architecture Home Decor Furniture Stores Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Furniture Stores	Followers 4,951,561	ER 3.2%	Country	City	Check Fake Followers Get contacts
9	9 ELLE Decor @elledecor Followers: 4,329,374 • ER: 0.03% New York City Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 4,329,374	ER 0.03%	Country	City New York City	Check Fake Followers Get contacts
10	10 designboom magazine @designboom Followers: 4,108,432 • ER: 0.12% Home Renovation Architecture Home Decor Furniture Stores Smart Home Art & Design Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Furniture Stores Smart Home Art & Design	Followers 4,108,432	ER 0.12%	Country	City	Check Fake Followers Get contacts
11	11 Studio McGee @studiomcgee Followers: 4,054,825 • ER: 0.17% Costa Mesa Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 4,054,825	ER 0.17%	Country	City Costa Mesa	Check Fake Followers Get contacts
12	12 Interior Design @interiordesignmag Followers: 3,619,168 • ER: 0.01% New York City Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 3,619,168	ER 0.01%	Country	City New York City	Check Fake Followers Get contacts
13	13 Dezeen @dezeen Followers: 3,569,805 • ER: 0.09% New York City Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 3,569,805	ER 0.09%	Country	City New York City	Check Fake Followers Get contacts
14	14 Better Homes & Gardens @betterhomesandgardens Followers: 3,244,427 • ER: 0.01% Des Moines Home Renovation Architecture Home Decor Real Estate Smart Home Home DIY Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Smart Home Home DIY	Followers 3,244,427	ER 0.01%	Country	City Des Moines	Check Fake Followers Get contacts
15	15 Vogue Living @vogueliving Followers: 3,045,244 • ER: 0.07% Sydney Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 3,045,244	ER 0.07%	Country	City Sydney	Check Fake Followers Get contacts
16	16 Crate and Barrel @crateandbarrel Followers: 2,860,856 • ER: 0.03% Oak Brook Home Renovation Architecture Home Decor Furniture Stores Smart Home Home DIY Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Furniture Stores Smart Home Home DIY	Followers 2,860,856	ER 0.03%	Country	City Oak Brook	Check Fake Followers Get contacts
17	17 Judith J Kombe @prettymyadeco Followers: 2,833,966 • ER: 2.26% New York City Newborn Care Home Renovation Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Newborn Care Home Renovation Home Decor Real Estate Furniture Stores Smart Home	Followers 2,833,966	ER 2.26%	Country	City New York City	Check Fake Followers Get contacts
18	18 Houses @houses Followers: 2,733,504 • ER: 0.03% Fort Lauderdale Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 2,733,504	ER 0.03%	Country	City Fort Lauderdale	Check Fake Followers Get contacts
19	19 Josh & Matt @joshandmattdesign Followers: 2,656,443 • ER: 1.69% Melbourne Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 2,656,443	ER 1.69%	Country	City Melbourne	Check Fake Followers Get contacts
20	20 Architecture & Interior Design @myhouseidea Followers: 2,588,059 • ER: 0.04% Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 2,588,059	ER 0.04%	Country	City	Check Fake Followers Get contacts
21	21 Boss Homes @boss_homes Followers: 2,464,214 • ER: 0.15% Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 2,464,214	ER 0.15%	Country	City	Check Fake Followers Get contacts
22	22 Kelly Wearstler @kellywearstler Followers: 2,278,910 • ER: 0.24% Malibu Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 2,278,910	ER 0.24%	Country	City Malibu	Check Fake Followers Get contacts
23	23 Chrissy Lampkin @chrissylampkin Followers: 2,176,080 • ER: 0% Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 2,176,080	ER 0%	Country	City	Check Fake Followers Get contacts
24	24 Yam Concepcion @yamconcepcion Followers: 2,160,653 • ER: 1.4% New York City Home Renovation Architecture Home Decor Real Estate Furniture Stores Decoration Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Decoration	Followers 2,160,653	ER 1.4%	Country	City New York City	Check Fake Followers Get contacts
25	25 My Homely Decor @my_homely_decor Followers: 1,840,030 • ER: 0.24% Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 1,840,030	ER 0.24%	Country	City	Check Fake Followers Get contacts
26	26 IKEA @ikea Followers: 1,727,591 • ER: 0.38% Älmhult Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 1,727,591	ER 0.38%	Country	City Älmhult	Check Fake Followers Get contacts
27	27 Erin Napier @erinapier Followers: 1,548,775 • ER: 2.76% Laurel Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 1,548,775	ER 2.76%	Country	City Laurel	Check Fake Followers Get contacts
28	28 Lindsay Dean \| DIY 👑 @frills_and_drills Followers: 1,522,930 • ER: 1.84% Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 1,522,930	ER 1.84%	Country	City	Check Fake Followers Get contacts
29	29 Product @p.roduct Followers: 1,452,810 • ER: 0% Home Renovation Architecture Home Decor Real Estate Furniture Stores Crafts Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Crafts	Followers 1,452,810	ER 0%	Country	City	Check Fake Followers Get contacts
30	30 Deirdre Renee \| Designer @deirdres_design Followers: 1,362,061 • ER: 0.19% Huntsville Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 1,362,061	ER 0.19%	Country	City Huntsville	Check Fake Followers Get contacts
31	31 Ferm Living @fermliving Followers: 1,279,864 • ER: 0.03% Copenhagen Home Renovation Architecture Home Decor Furniture Stores Smart Home Decoration Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Furniture Stores Smart Home Decoration	Followers 1,279,864	ER 0.03%	Country	City Copenhagen	Check Fake Followers Get contacts
32	32 Athena Calderone @eyeswoon Followers: 1,198,761 • ER: 0.67% New York City Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 1,198,761	ER 0.67%	Country	City New York City	Check Fake Followers Get contacts
33	33 Designers Need @designers_need Followers: 1,145,691 • ER: 0.06% Los Angeles Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 1,145,691	ER 0.06%	Country	City Los Angeles	Check Fake Followers Get contacts
34	34 One Interior Magazine @one.interior.mag Followers: 1,100,630 • ER: 0.79% Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 1,100,630	ER 0.79%	Country	City	Check Fake Followers Get contacts
35	35 ANTIQUE FARM HOUSE @antiquefarmhouse Followers: 1,033,179 • ER: 0.08% Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 1,033,179	ER 0.08%	Country	City	Check Fake Followers Get contacts
36	36 1stDibs @1stdibs Followers: 1,026,454 • ER: 0.04% Los Angeles Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 1,026,454	ER 0.04%	Country	City Los Angeles	Check Fake Followers Get contacts
37	37 Architecture & Design @archidesiign Followers: 1,020,878 • ER: 0.06% New York City Home Renovation Architecture Home Decor Real Estate Smart Home Hotels Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Smart Home Hotels	Followers 1,020,878	ER 0.06%	Country	City New York City	Check Fake Followers Get contacts
38	38 Poster Store @posterstore Followers: 980,752 • ER: 0.01% Home Renovation Architecture Home Decor Furniture Stores Art & Design Decoration Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Furniture Stores Art & Design Decoration	Followers 980,752	ER 0.01%	Country	City	Check Fake Followers Get contacts
39	39 Organize Ways @organizeways Followers: 926,336 • ER: 0.34% Home Renovation Architecture Home Decor Real Estate Smart Home Home DIY Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Smart Home Home DIY	Followers 926,336	ER 0.34%	Country	City	Check Fake Followers Get contacts
40	40 Yeva Berez @_yevaberez_ Followers: 752,566 • ER: 1.11% Workwear Home Renovation Home Decor Smart Home Unboxing Home DIY Check Fake Followers Get contacts	Workwear Home Renovation Home Decor Smart Home Unboxing Home DIY	Followers 752,566	ER 1.11%	Country	City	Check Fake Followers Get contacts
41	41 Sarah Vandiver @sarah.joy Followers: 729,274 • ER: 0.58% Miramar Beach Luxury Fashion Workwear Home Decor Furniture Stores Sewing Vintage Fashion Check Fake Followers Get contacts	Luxury Fashion Workwear Home Decor Furniture Stores Sewing Vintage Fashion	Followers 729,274	ER 0.58%	Country	City Miramar Beach	Check Fake Followers Get contacts
42	42 Cheap Property Europe @cheappropertyeu Followers: 723,725 • ER: 0.68% Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 723,725	ER 0.68%	Country	City	Check Fake Followers Get contacts
43	43 Cassandra Noel @cassandranoelhome Followers: 716,706 • ER: 0.32% Chicago Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 716,706	ER 0.32%	Country	City Chicago	Check Fake Followers Get contacts
44	44 Jasmine Roth HGTV @jasminerothofficial Followers: 706,437 • ER: 0.66% Park City Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 706,437	ER 0.66%	Country	City Park City	Check Fake Followers Get contacts
45	45 Kayla Gresh @kaylagresh Followers: 676,316 • ER: 1.2% Cincinnati Home Renovation Architecture Home Decor Furniture Stores Smart Home Unboxing Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Furniture Stores Smart Home Unboxing	Followers 676,316	ER 1.2%	Country	City Cincinnati	Check Fake Followers Get contacts
46	46 Shanty2Chic @shanty2chic Followers: 652,646 • ER: 0.11% Home Renovation Architecture Home Decor Furniture Stores Smart Home Woodworking Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Furniture Stores Smart Home Woodworking	Followers 652,646	ER 0.11%	Country	City	Check Fake Followers Get contacts
47	47 Valeria Jacobs @rebeccaandgenevieve Followers: 625,655 • ER: 0.63% Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 625,655	ER 0.63%	Country	City	Check Fake Followers Get contacts
48	48 Interior Design @worldarchitectureinterior Followers: 600,327 • ER: 0.67% Kowloon Home Renovation Architecture Home Decor Real Estate Furniture Stores Art & Design Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Art & Design	Followers 600,327	ER 0.67%	Country	City Kowloon	Check Fake Followers Get contacts
49	49 Leanne Ford @leannefordinteriors Followers: 577,253 • ER: 0.48% Pittsburgh Home Renovation Architecture Home Decor Real Estate Furniture Stores Decoration Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Decoration	Followers 577,253	ER 0.48%	Country	City Pittsburgh	Check Fake Followers Get contacts
50	50 BOCA DO LOBO® @bocadolobo Followers: 565,183 • ER: 0.02% Miami Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home Check Fake Followers Get contacts	Home Renovation Architecture Home Decor Real Estate Furniture Stores Smart Home	Followers 565,183	ER 0.02%	Country	City Miami	Check Fake Followers Get contacts

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Frequently asked questions

Who are the top Home Decor Instagram influencers in the United States?

By followers: @joannagaines (13.8M), @archdigest (11M), @architectanddesign (8.2M). By engagement rate: @sbmowing (3.71%), @inspiringdesignsnet (3.20%), @erinapier (2.76%). Data: infloo, September 2026.

What is a typical engagement rate for Home Decor influencers in the United States?

The median is 0.22%; half of the 50 largest creators by followers fall between 0.06% and 0.67%. Data: infloo, September 2026.

How many Home Decor Instagram influencers does infloo track in the United States?

128 as of September 2026. The ranking shows 50 of them, sorted by followers.

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