United States: Top 50 Baking Instagram Influencers

As of September 2026, infloo tracks 109 Instagram creators in the United States in the Baking category. Among the 50 largest by followers, the median engagement rate is 0.42% (middle half: 0.17–1.04%), and the median account has 1.6M followers. Over 1M followers: 45 of 50. Highest engagement: @itsbennyblanco (12.18%), @gregory_mason (5.71%), @tortikannuchka (3.49%).

Creators tracked
109
Median ER (top 50)
0.42%
Middle half of ER (top 50)
0.17–1.04%
Median followers (top 50)
1.6M
Data as of
September 2026
# Instagram
Account
Categories Number of
followers
Audience
Engagement (ER)
User's
Country
User's
City
Check Fake
Followers
1
Memes Desserts Smoothies Baking
Followers
18,561,036
ER
3.04%
Country
us
City
Las Vegas
2
Recipes Food Reviews Food Desserts Kids Food Baking
Followers
9,466,342
ER
0.04%
Country
us
City
3
Recipes Food Reviews Smoothies Baking Vegan Food Gluten-free Food
Followers
6,608,118
ER
0.01%
Country
us
City
4
Recipes Food Desserts Kids Food Baking Vegan Food
Followers
6,387,171
ER
0.17%
Country
us
City
5
Recipes Food Reviews Food Desserts Kids Food Baking
Followers
5,026,189
ER
0.61%
Country
us
City
6
Baby Food & Nutri... Recipes Kids Food Organic Food Baking Home DIY
Followers
4,913,388
ER
1.2%
Country
us
City
7
Recipes Food & Beverages Food Desserts Kids Food Baking
Followers
3,783,656
ER
0.08%
Country
us
City
8
Food Cooking Gym Good Kids Food Baking Vegan Food
Followers
3,539,531
ER
12.18%
Country
us
City
Los Angeles
9
Recipes Food Reviews Desserts Smoothies Baking Coffee
Followers
3,405,356
ER
0.28%
Country
us
City
Orlando
10
Recipes Food & Beverages Food Desserts Kids Food Baking
Followers
3,386,793
ER
1.83%
Country
us
City
Jacksonville
11
Recipes Food Desserts Cooking Kids Food Baking
Followers
3,112,411
ER
0.81%
Country
us
City
New York City
12
Food Healthy Food Organic Food Baking Vegan Food Gluten-free Food
Followers
2,982,389
ER
0%
Country
us
City
13
Recipes Food & Beverages Food Desserts Cooking Baking
Followers
2,866,134
ER
0.06%
Country
us
City
Hoboken
14
Recipes Food Desserts Cooking Baking Vegan Food
Followers
2,696,246
ER
0.64%
Country
us
City
Berkeley
15
Food Reviews Food Kids Food Organic Food Baking Vegan Food
Followers
2,612,795
ER
0.15%
Country
us
City
16
Food Desserts Cooking Organic Food Baking Vegan Food
Followers
2,398,497
ER
1.35%
Country
us
City
Oxford
17
Baby Food & Nutri... Agriculture & Far... Baking Vegan Food Alternative Medicine Pet Nutrition
Followers
2,397,080
ER
2.69%
Country
us
City
Denver
18
Recipes Food Desserts Kids Food Baking Vegan Food
Followers
2,245,757
ER
0%
Country
us
City
19
Recipes Food & Beverages Food Desserts Smoothies Baking
Followers
1,959,657
ER
5.71%
Country
us
City
20
Recipes Desserts Kids Food Organic Food Baking Vegan Food
Followers
1,844,704
ER
0.25%
Country
us
City
21
Recipes Food & Beverages Desserts Smoothies Kids Food Baking
Followers
1,839,414
ER
1.43%
Country
us
City
22
Recipes Food Desserts Cooking Baking Vegan Food
Followers
1,652,835
ER
1.03%
Country
us
City
Gilbert
23
Recipes Food Reviews Food Desserts Baking Vegan Food
Followers
1,651,283
ER
0.11%
Country
us
City
San Francisco
24
Recipes Food Desserts Kids Food Baking Vegan Food
Followers
1,650,088
ER
0.43%
Country
us
City
Seattle
25
Recipes Food & Beverages Food Cooking Organic Food Baking
Followers
1,621,026
ER
0.04%
Country
us
City
26
Food & Beverages Food Cooking Kids Food Organic Food Baking
Followers
1,545,612
ER
0.5%
Country
us
City
27
Recipes Food & Beverages Food Desserts Kids Food Baking
Followers
1,514,248
ER
0.24%
Country
us
City
28
Memes Funny Videos Desserts Baking Coffee Restaurants & Bars
Followers
1,478,815
ER
0.51%
Country
us
City
Orlando
29
Recipes Food Reviews Food Desserts Baking Vegan Food
Followers
1,424,939
ER
0.03%
Country
us
City
Los Angeles
30
Recipes Food Desserts Kids Food Baking Vegan Food
Followers
1,376,890
ER
1.08%
Country
us
City
31
Hobbies Memes Recipes Agriculture & Far... Food & Beverages Baking
Followers
1,319,253
ER
0.1%
Country
us
City
32
Recipes Food Reviews Desserts Kids Food Baking Coffee
Followers
1,305,910
ER
0.3%
Country
us
City
New York City
33
Recipes Food & Beverages Food Desserts Cooking Baking
Followers
1,300,410
ER
0.28%
Country
us
City
West Chester
34
Recipes Desserts Baking Coffee Tea Home DIY
Followers
1,223,337
ER
3.49%
Country
us
City
Moscow
35
Recipes Food Reviews Desserts Smoothies Kids Food Baking
Followers
1,217,963
ER
0.11%
Country
us
City
Chicago
36
Recipes Food Reviews Food Desserts Baking Vegan Food
Followers
1,200,944
ER
2%
Country
us
City
37
Recipes Food & Beverages Food Desserts Cooking Baking
Followers
1,188,004
ER
0.72%
Country
us
City
City of London
38
Recipes Food Reviews Desserts Baking Coffee Vegan Food
Followers
1,187,621
ER
0.32%
Country
us
City
New York City
39
Recipes Food & Beverages Food Desserts Cooking Baking
Followers
1,162,424
ER
0.4%
Country
us
City
City of London
40
Food Reviews Food Desserts Kids Food Baking Vegan Food
Followers
1,150,548
ER
0.37%
Country
us
City
Dearborn
41
Recipes Food Reviews Food Desserts Baking Vegan Food
Followers
1,136,761
ER
1.35%
Country
us
City
42
Recipes Food & Beverages Desserts Kids Food Baking Vegan Food
Followers
1,118,741
ER
0.18%
Country
us
City
43
Recipes Food Desserts Cooking Baking Vegan Food
Followers
1,062,340
ER
0.3%
Country
us
City
44
Recipes Food Desserts Cooking Baking Vegan Food
Followers
1,013,308
ER
0.7%
Country
us
City
Copenhagen
45
Recipes Food & Beverages Food Desserts Kids Food Baking
Followers
1,008,315
ER
0.57%
Country
us
City
46
Recipes Food Reviews Food Desserts Cooking Baking
Followers
922,324
ER
0.74%
Country
us
City
Las Vegas
47
Recipes Food Reviews Kids Food Organic Food Baking Home DIY
Followers
849,131
ER
0.65%
Country
us
City
48
Recipes Food & Beverages Desserts Smoothies Baking Restaurants & Bars
Followers
828,764
ER
0.05%
Country
us
City
New Orleans
49
Recipes Food Desserts Kids Food Baking Vegan Food
Followers
814,627
ER
0.03%
Country
us
City
Austin
50
Recipes Food Reviews Food Desserts Baking Coffee
Followers
814,339
ER
0.3%
Country
us
City

Frequently asked questions

Who are the top Baking Instagram influencers in the United States?

By followers: @amauryguichon (18.6M), @soyummy (9.5M), @blossom (6.6M). By engagement rate: @itsbennyblanco (12.18%), @gregory_mason (5.71%), @tortikannuchka (3.49%). Data: infloo, September 2026.

What is a typical engagement rate for Baking influencers in the United States?

The median is 0.42%; half of the 50 largest creators by followers fall between 0.17% and 1.04%. Data: infloo, September 2026.

How many Baking Instagram influencers does infloo track in the United States?

109 as of September 2026. The ranking shows 50 of them, sorted by followers.

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